#B7364D#B7364D

#B7364D is a mid, vivid red. Relative luminance 0.132; OKLCH L 53.0% C 0.165 H 14.6°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).

Color values

HEX	#B7364D
RGB	rgb(183, 54, 77)
HSL	hsl(349, 54%, 46%)
HSV	hsv(349, 70%, 72%)
CMYK	cmyk(0%, 70.5%, 57.9%, 28.2%)
CIE-LAB	lab(43.13, 53.01, 16.78)
CIE-LCH	lch(43.13, 55.60, 17.57°)
OKLab	oklab(53.05% 0.1594 0.0415)
OKLCH	oklch(53.05% 0.165 14.6)
XYZ	xyz(22.1893, 13.2445, 8.4078)
Luminance	0.1324 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B7364D #36B7A0

analogous

#B7368E #B7364D #B76036

triadic

#B7364D #4DB736 #364DB7

tetradic

#B7364D #8EB736 #36B7A0 #6036B7

square

#B7364D #8EB736 #36B7A0 #6036B7

split-complementary

#B7364D #36B760 #368EB7

monochromatic

#581A25 #882839 #B7364D #CF5B70 #DD8B99

Accessibility & contrast

On white

5.76

#B7364D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#B7364D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B7364D

5.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B7364D	#FFFFFF	#000000	##FFFFFF
##B7364D	1.00	5.76	3.65	5.76
#FFFFFF	5.76	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#57554D

Deuteranopia (green-blind)

#78704A

Tritanopia (blue-blind)

#C8163F

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #b7364d;
/* rgb */ color: rgb(183, 54, 77);
/* oklch */ color: oklch(53.0% 0.165 14.6);

Tailwind

colors: {
  custom: {
    50: '#d3767e',
    500: '#b7364d',
    950: '#000000',
  },
}

SCSS

$custom: #b7364d;
$custom-light: #d3767e;
$custom-dark: #000000;

JSON

{
  "hex": "#b7364d",
  "rgb": {
    "r": 183,
    "g": 54,
    "b": 77
  },
  "hsl": {
    "h": 349.302,
    "s": 54.43,
    "l": 46.471
  },
  "oklch": {
    "l": 0.53046,
    "c": 0.16468,
    "h": 14.6
  },
  "luminance": 0.13241
}

Semantic roles & 50–950 ramp

primary

#B7364D

secondary

#82C7BB

accent

#DEC34A

background

#FDF7F7

surface

#FBEEEE

border

#D4C9C9

text

#15090A

muted

#837B7C

Preview Lab

Preview with #B7364D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →