#B73490#B73490

#B73490 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 55.1% C 0.192 H 342.3°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX	#B73490
RGB	rgb(183, 52, 144)
HSL	hsl(318, 56%, 46%)
HSV	hsv(318, 72%, 72%)
CMYK	cmyk(0%, 71.6%, 21.3%, 28.2%)
CIE-LAB	lab(45.00, 60.79, -21.76)
CIE-LCH	lch(45.00, 64.56, 340.31°)
OKLab	oklab(55.12% 0.1824 -0.0583)
OKLCH	oklch(55.12% 0.192 342.3)
XYZ	xyz(25.7913, 14.5395, 27.8283)
Luminance	0.1454 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73490 #34B75B

analogous

#9C34B7 #B73490 #B7344E

triadic

#B73490 #90B734 #3490B7

tetradic

#B73490 #B79C34 #34B75B #344EB7

square

#B73490 #B79C34 #34B75B #344EB7

split-complementary

#B73490 #4EB734 #34B79C

monochromatic

#581945 #87266A #B73490 #D059AC #DD88C4

Accessibility & contrast

On white

5.37

#B73490 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.91

#B73490 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73490

5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73490	#FFFFFF	#000000	##FFFFFF
##B73490	1.00	5.37	3.91	5.37
#FFFFFF	5.37	1.00	21.00	1.00
#000000	3.91	21.00	1.00	21.00
##FFFFFF	5.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#405D93

Deuteranopia (green-blind)

#69728D

Tritanopia (blue-blind)

#C2355E

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b73490;
/* rgb */ color: rgb(183, 52, 144);
/* oklch */ color: oklch(55.1% 0.192 342.3);

Tailwind

colors: {
  custom: {
    50: '#d077b0',
    500: '#b73490',
    950: '#000000',
  },
}

SCSS

$custom: #b73490;
$custom-light: #d077b0;
$custom-dark: #000000;

JSON

{
  "hex": "#b73490",
  "rgb": {
    "r": 183,
    "g": 52,
    "b": 144
  },
  "hsl": {
    "h": 317.863,
    "s": 55.745,
    "l": 46.078
  },
  "oklch": {
    "l": 0.55116,
    "c": 0.19154,
    "h": 342.3
  },
  "luminance": 0.14537
}

Semantic roles & 50–950 ramp

primary

#B73490

secondary

#80C795

accent

#DF7549

background

#FDF7FA

surface

#FAEEF5

border

#D3C9CF

text

#140A10

muted

#837C7F

Preview Lab

Preview with #B73490

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →