#B73442#B73442
#B73442 is a mid, vivid red. Relative luminance 0.129; OKLCH L 52.6% C 0.167 H 19.2°. Best body text is #FFFFFF at 5.86:1 contrast (WCAG AA passes).
Color values
| HEX | #B73442 |
|---|---|
| RGB | rgb(183, 52, 66) |
| HSL | hsl(354, 56%, 46%) |
| HSV | hsv(354, 72%, 72%) |
| CMYK | cmyk(0%, 71.6%, 63.9%, 28.2%) |
| CIE-LAB | lab(42.64, 53.02, 22.93) |
| CIE-LCH | lch(42.64, 57.77, 23.39°) |
| OKLab | oklab(52.61% 0.1574 0.055) |
| OKLCH | oklch(52.61% 0.167 19.2) |
| XYZ | xyz(21.7420, 12.9198, 6.5021) |
| Luminance | 0.1292 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.98
Dull Red
#BB3F3F
ΔE00 3.94
Dusty Red
#B9484E
ΔE00 4.06
Rose Red
#BE013C
ΔE00 4.37
Lipstick Red
#C0022F
ΔE00 4.69
Cherry (survey)
#CF0234
ΔE00 5.11
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73442 #34B7A9
analogous
#B73483 #B73442 #B76734
triadic
#B73442 #42B734 #3442B7
tetradic
#B73442 #83B734 #34B7A9 #6734B7
square
#B73442 #83B734 #34B7A9 #6734B7
split-complementary
#B73442 #34B767 #3483B7
monochromatic
#581920 #872631 #B73442 #D05965 #DD8891
Accessibility & contrast
On white
5.86
#B73442 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.58
#B73442 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73442
5.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73442 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73442 | 1.00 | 5.86 | 3.58 | 5.86 |
| #FFFFFF | 5.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.58 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#585342
Deuteranopia (green-blind)
#796F3E
Tritanopia (blue-blind)
#C9093A
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #b73442; /* rgb */ color: rgb(183, 52, 66); /* oklch */ color: oklch(52.6% 0.167 19.2);
Tailwind
colors: {
custom: {
50: '#d47576',
500: '#b73442',
950: '#000000',
},
}SCSS
$custom: #b73442; $custom-light: #d47576; $custom-dark: #000000;
JSON
{
"hex": "#b73442",
"rgb": {
"r": 183,
"g": 52,
"b": 66
},
"hsl": {
"h": 353.588,
"s": 55.745,
"l": 46.078
},
"oklch": {
"l": 0.52614,
"c": 0.16672,
"h": 19.2
},
"luminance": 0.12917
}Semantic roles & 50–950 ramp
primary
#B73442
secondary
#80C7C0
accent
#DFCF49
background
#FEF7F7
surface
#FCEDED
border
#D5C8C8
text
#160908
muted
#847B7B