#B73399#B73399

#B73399 is a mid, vivid pink. Relative luminance 0.147; OKLCH L 55.4% C 0.199 H 338.6°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#B73399
RGB	rgb(183, 51, 153)
HSL	hsl(314, 56%, 46%)
HSV	hsv(314, 72%, 72%)
CMYK	cmyk(0%, 72.1%, 16.4%, 28.2%)
CIE-LAB	lab(45.27, 62.38, -26.75)
CIE-LCH	lch(45.27, 67.88, 336.79°)
OKLab	oklab(55.45% 0.1849 -0.0724)
OKLCH	oklch(55.45% 0.199 338.6)
XYZ	xyz(26.4626, 14.7373, 31.5817)
Luminance	0.1474 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73399 #33B751

analogous

#9333B7 #B73399 #B73357

triadic

#B73399 #99B733 #3399B7

tetradic

#B73399 #B79333 #33B751 #3357B7

square

#B73399 #B79333 #33B751 #3357B7

split-complementary

#B73399 #57B733 #33B793

monochromatic

#571849 #872671 #B73399 #D057B5 #DE87CA

Accessibility & contrast

On white

5.32

#B73399 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#B73399 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73399

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73399	#FFFFFF	#000000	##FFFFFF
##B73399	1.00	5.32	3.95	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3A5E9C

Deuteranopia (green-blind)

#657396

Tritanopia (blue-blind)

#C13962

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b73399;
/* rgb */ color: rgb(183, 51, 153);
/* oklch */ color: oklch(55.4% 0.199 338.6);

Tailwind

colors: {
  custom: {
    50: '#d077b7',
    500: '#b73399',
    950: '#000000',
  },
}

SCSS

$custom: #b73399;
$custom-light: #d077b7;
$custom-dark: #000000;

JSON

{
  "hex": "#b73399",
  "rgb": {
    "r": 183,
    "g": 51,
    "b": 153
  },
  "hsl": {
    "h": 313.636,
    "s": 56.41,
    "l": 45.882
  },
  "oklch": {
    "l": 0.55446,
    "c": 0.19859,
    "h": 338.6
  },
  "luminance": 0.14735
}

Semantic roles & 50–950 ramp

primary

#B73399

secondary

#7FC78F

accent

#E06B48

background

#FDF7FB

surface

#FAEEF6

border

#D3C9D0

text

#140A11

muted

#837C80

Preview Lab

Preview with #B73399

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →