#B73398#B73398

#B73398 is a mid, vivid pink. Relative luminance 0.147; OKLCH L 55.4% C 0.198 H 339.0°. Best body text is #FFFFFF at 5.33:1 contrast (WCAG AA passes).

Color values

HEX	#B73398
RGB	rgb(183, 51, 152)
HSL	hsl(314, 56%, 46%)
HSV	hsv(314, 72%, 72%)
CMYK	cmyk(0%, 72.1%, 16.9%, 28.2%)
CIE-LAB	lab(45.23, 62.24, -26.22)
CIE-LCH	lch(45.23, 67.54, 337.16°)
OKLab	oklab(55.4% 0.1848 -0.0709)
OKLCH	oklch(55.4% 0.198 339)
XYZ	xyz(26.3804, 14.7044, 31.1486)
Luminance	0.1470 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73398 #33B752

analogous

#9433B7 #B73398 #B73356

triadic

#B73398 #98B733 #3398B7

tetradic

#B73398 #B79433 #33B752 #3356B7

square

#B73398 #B79433 #33B752 #3356B7

split-complementary

#B73398 #56B733 #33B794

monochromatic

#571848 #872670 #B73398 #D057B4 #DE87C9

Accessibility & contrast

On white

5.33

#B73398 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.94

#B73398 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73398

5.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73398	#FFFFFF	#000000	##FFFFFF
##B73398	1.00	5.33	3.94	5.33
#FFFFFF	5.33	1.00	21.00	1.00
#000000	3.94	21.00	1.00	21.00
##FFFFFF	5.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3A5E9B

Deuteranopia (green-blind)

#657295

Tritanopia (blue-blind)

#C13861

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b73398;
/* rgb */ color: rgb(183, 51, 152);
/* oklch */ color: oklch(55.4% 0.198 339.0);

Tailwind

colors: {
  custom: {
    50: '#d077b6',
    500: '#b73398',
    950: '#000000',
  },
}

SCSS

$custom: #b73398;
$custom-light: #d077b6;
$custom-dark: #000000;

JSON

{
  "hex": "#b73398",
  "rgb": {
    "r": 183,
    "g": 51,
    "b": 152
  },
  "hsl": {
    "h": 314.091,
    "s": 56.41,
    "l": 45.882
  },
  "oklch": {
    "l": 0.55398,
    "c": 0.19791,
    "h": 339
  },
  "luminance": 0.14702
}

Semantic roles & 50–950 ramp

primary

#B73398

secondary

#7FC790

accent

#E06C48

background

#FDF7FB

surface

#FAEEF6

border

#D3C9D0

text

#140A11

muted

#837C80

Preview Lab

Preview with #B73398

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →