#B73397#B73397

#B73397 is a mid, vivid pink. Relative luminance 0.147; OKLCH L 55.4% C 0.197 H 339.4°. Best body text is #FFFFFF at 5.34:1 contrast (WCAG AA passes).

Color values

HEX	#B73397
RGB	rgb(183, 51, 151)
HSL	hsl(315, 56%, 46%)
HSV	hsv(315, 72%, 72%)
CMYK	cmyk(0%, 72.1%, 17.5%, 28.2%)
CIE-LAB	lab(45.18, 62.10, -25.69)
CIE-LCH	lch(45.18, 67.20, 337.53°)
OKLab	oklab(55.35% 0.1846 -0.0694)
OKLCH	oklch(55.35% 0.197 339.4)
XYZ	xyz(26.2988, 14.6718, 30.7191)
Luminance	0.1467 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73397 #33B753

analogous

#9533B7 #B73397 #B73355

triadic

#B73397 #97B733 #3397B7

tetradic

#B73397 #B79533 #33B753 #3355B7

square

#B73397 #B79533 #33B753 #3355B7

split-complementary

#B73397 #55B733 #33B795

monochromatic

#571848 #872670 #B73397 #D057B3 #DE87C9

Accessibility & contrast

On white

5.34

#B73397 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.93

#B73397 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73397

5.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73397	#FFFFFF	#000000	##FFFFFF
##B73397	1.00	5.34	3.93	5.34
#FFFFFF	5.34	1.00	21.00	1.00
#000000	3.93	21.00	1.00	21.00
##FFFFFF	5.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3B5E9A

Deuteranopia (green-blind)

#667294

Tritanopia (blue-blind)

#C23861

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b73397;
/* rgb */ color: rgb(183, 51, 151);
/* oklch */ color: oklch(55.4% 0.197 339.4);

Tailwind

colors: {
  custom: {
    50: '#d077b6',
    500: '#b73397',
    950: '#000000',
  },
}

SCSS

$custom: #b73397;
$custom-light: #d077b6;
$custom-dark: #000000;

JSON

{
  "hex": "#b73397",
  "rgb": {
    "r": 183,
    "g": 51,
    "b": 151
  },
  "hsl": {
    "h": 314.545,
    "s": 56.41,
    "l": 45.882
  },
  "oklch": {
    "l": 0.55351,
    "c": 0.19725,
    "h": 339.4
  },
  "luminance": 0.14669
}

Semantic roles & 50–950 ramp

primary

#B73397

secondary

#7FC790

accent

#E06D48

background

#FDF7FB

surface

#FAEEF6

border

#D3C9D0

text

#140A11

muted

#837C80

Preview Lab

Preview with #B73397

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →