#B73377#B73377

#B73377 is a mid, vivid pink. Relative luminance 0.138; OKLCH L 54.0% C 0.179 H 353.3°. Best body text is #FFFFFF at 5.59:1 contrast (WCAG AA passes).

Color values

HEX#B73377
RGBrgb(183, 51, 119)
HSLhsl(329, 56%, 46%)
HSVhsv(329, 72%, 72%)
CMYKcmyk(0%, 72.1%, 35%, 28.2%)
CIE-LABlab(43.90, 58.03, -8.17)
CIE-LCHlch(43.90, 58.60, 351.98°)
OKLaboklab(54% 0.1777 -0.0209)
OKLCHoklch(54% 0.179 353.3)
XYZxyz(24.0435, 13.7697, 18.8408)
Luminance0.1377 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B73377 #33B773
analogous
#B533B7 #B73377 #B73335
triadic
#B73377 #77B733 #3377B7
tetradic
#B73377 #B7B533 #33B773 #3335B7
square
#B73377 #B7B533 #33B773 #3335B7
split-complementary
#B73377 #35B733 #33B7B5
monochromatic
#571839 #872658 #B73377 #D05795 #DE87B4

Accessibility & contrast

On white

5.59
#B73377 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.75
#B73377 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73377
5.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B73377#FFFFFF#000000##FFFFFF
##B733771.005.593.755.59
#FFFFFF5.591.0021.001.00
#0000003.7521.001.0021.00
##FFFFFF5.591.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4A5879
Deuteranopia (green-blind)
#6F7174
Tritanopia (blue-blind)
#C52850
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #b73377;
/* rgb */ color: rgb(183, 51, 119);
/* oklch */ color: oklch(54.0% 0.179 353.3);
Tailwind
colors: {
  custom: {
    50: '#d1769e',
    500: '#b73377',
    950: '#000000',
  },
}
SCSS
$custom: #b73377;
$custom-light: #d1769e;
$custom-dark: #000000;
JSON
{
  "hex": "#b73377",
  "rgb": {
    "r": 183,
    "g": 51,
    "b": 119
  },
  "hsl": {
    "h": 329.091,
    "s": 56.41,
    "l": 45.882
  },
  "oklch": {
    "l": 0.53998,
    "c": 0.17896,
    "h": 353.3
  },
  "luminance": 0.13767
}

Semantic roles & 50–950 ramp

primary
#B73377
secondary
#7FC7A2
accent
#E09248
background
#FDF7F9
surface
#FAEEF2
border
#D3C9CC
text
#15090E
muted
#837B7E

Preview Lab

Preview with #B73377

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B73377 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva