#B73377#B73377
#B73377 is a mid, vivid pink. Relative luminance 0.138; OKLCH L 54.0% C 0.179 H 353.3°. Best body text is #FFFFFF at 5.59:1 contrast (WCAG AA passes).
Color values
| HEX | #B73377 |
|---|---|
| RGB | rgb(183, 51, 119) |
| HSL | hsl(329, 56%, 46%) |
| HSV | hsv(329, 72%, 72%) |
| CMYK | cmyk(0%, 72.1%, 35%, 28.2%) |
| CIE-LAB | lab(43.90, 58.03, -8.17) |
| CIE-LCH | lch(43.90, 58.60, 351.98°) |
| OKLab | oklab(54% 0.1777 -0.0209) |
| OKLCH | oklch(54% 0.179 353.3) |
| XYZ | xyz(24.0435, 13.7697, 18.8408) |
| Luminance | 0.1377 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 3.58
Mediumvioletred
#C71585
ΔE00 4.11
Deep Pink
#CB0162
ΔE00 6.66
Dark Hot Pink
#D90166
ΔE00 8.18
Deep Magenta
#A0025C
ΔE00 8.23
Red Violet
#9E0168
ΔE00 8.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73377 #33B773
analogous
#B533B7 #B73377 #B73335
triadic
#B73377 #77B733 #3377B7
tetradic
#B73377 #B7B533 #33B773 #3335B7
square
#B73377 #B7B533 #33B773 #3335B7
split-complementary
#B73377 #35B733 #33B7B5
monochromatic
#571839 #872658 #B73377 #D05795 #DE87B4
Accessibility & contrast
On white
5.59
#B73377 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.75
#B73377 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73377
5.59:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73377 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73377 | 1.00 | 5.59 | 3.75 | 5.59 |
| #FFFFFF | 5.59 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.75 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.59 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A5879
Deuteranopia (green-blind)
#6F7174
Tritanopia (blue-blind)
#C52850
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #b73377; /* rgb */ color: rgb(183, 51, 119); /* oklch */ color: oklch(54.0% 0.179 353.3);
Tailwind
colors: {
custom: {
50: '#d1769e',
500: '#b73377',
950: '#000000',
},
}SCSS
$custom: #b73377; $custom-light: #d1769e; $custom-dark: #000000;
JSON
{
"hex": "#b73377",
"rgb": {
"r": 183,
"g": 51,
"b": 119
},
"hsl": {
"h": 329.091,
"s": 56.41,
"l": 45.882
},
"oklch": {
"l": 0.53998,
"c": 0.17896,
"h": 353.3
},
"luminance": 0.13767
}Semantic roles & 50–950 ramp
primary
#B73377
secondary
#7FC7A2
accent
#E09248
background
#FDF7F9
surface
#FAEEF2
border
#D3C9CC
text
#15090E
muted
#837B7E