#B73368#B73368
#B73368 is a mid, vivid pink. Relative luminance 0.134; OKLCH L 53.5% C 0.173 H 0.5°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).
Color values
| HEX | #B73368 |
|---|---|
| RGB | rgb(183, 51, 104) |
| HSL | hsl(336, 56%, 46%) |
| HSV | hsv(336, 72%, 72%) |
| CMYK | cmyk(0%, 72.1%, 43.2%, 28.2%) |
| CIE-LAB | lab(43.41, 56.44, 0.39) |
| CIE-LCH | lch(43.41, 56.44, 0.39°) |
| OKLab | oklab(53.48% 0.173 0.0017) |
| OKLCH | oklch(53.48% 0.173 0.5) |
| XYZ | xyz(23.2127, 13.4374, 14.4653) |
| Luminance | 0.1343 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Deep Pink
#CB0162
ΔE00 4.20
Light Burgundy
#A8415B
ΔE00 5.17
Magenta (survey)
#C20078
ΔE00 5.87
Dark Hot Pink
#D90166
ΔE00 6.09
Dark Pink
#CB416B
ΔE00 6.18
Dark Rose
#B5485D
ΔE00 6.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73368 #33B782
analogous
#B733AA #B73368 #B74033
triadic
#B73368 #68B733 #3368B7
tetradic
#B73368 #AAB733 #33B782 #4033B7
square
#B73368 #AAB733 #33B782 #4033B7
split-complementary
#B73368 #33B740 #33AAB7
monochromatic
#571832 #87264D #B73368 #D05788 #DE87AA
Accessibility & contrast
On white
5.70
#B73368 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.69
#B73368 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73368
5.70:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73368 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73368 | 1.00 | 5.70 | 3.69 | 5.70 |
| #FFFFFF | 5.70 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.69 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.70 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F5669
Deuteranopia (green-blind)
#737065
Tritanopia (blue-blind)
#C62049
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #b73368; /* rgb */ color: rgb(183, 51, 104); /* oklch */ color: oklch(53.5% 0.173 0.5);
Tailwind
colors: {
custom: {
50: '#d27593',
500: '#b73368',
950: '#000000',
},
}SCSS
$custom: #b73368; $custom-light: #d27593; $custom-dark: #000000;
JSON
{
"hex": "#b73368",
"rgb": {
"r": 183,
"g": 51,
"b": 104
},
"hsl": {
"h": 335.909,
"s": 56.41,
"l": 45.882
},
"oklch": {
"l": 0.53482,
"c": 0.17304,
"h": 0.5
},
"luminance": 0.13434
}Semantic roles & 50–950 ramp
primary
#B73368
secondary
#7FC7AA
accent
#E0A348
background
#FDF7F9
surface
#FBEDF1
border
#D4C8CB
text
#15090D
muted
#837B7E