#B73364#B73364

#B73364 is a mid, vivid pink. Relative luminance 0.134; OKLCH L 53.4% C 0.172 H 2.5°. Best body text is #FFFFFF at 5.72:1 contrast (WCAG AA passes).

Color values

HEX	#B73364
RGB	rgb(183, 51, 100)
HSL	hsl(338, 56%, 46%)
HSV	hsv(338, 72%, 72%)
CMYK	cmyk(0%, 72.1%, 45.4%, 28.2%)
CIE-LAB	lab(43.30, 56.05, 2.70)
CIE-LCH	lch(43.30, 56.11, 2.76°)
OKLab	oklab(53.36% 0.1716 0.0076)
OKLCH	oklch(53.36% 0.172 2.5)
XYZ	xyz(23.0143, 13.3580, 13.4206)
Luminance	0.1336 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73364 #33B786

analogous

#B733A6 #B73364 #B74433

triadic

#B73364 #64B733 #3364B7

tetradic

#B73364 #A6B733 #33B786 #4433B7

square

#B73364 #A6B733 #33B786 #4433B7

split-complementary

#B73364 #33B744 #33A6B7

monochromatic

#571830 #87264A #B73364 #D05784 #DE87A7

Accessibility & contrast

On white

5.72

#B73364 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.67

#B73364 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73364

5.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73364	#FFFFFF	#000000	##FFFFFF
##B73364	1.00	5.72	3.67	5.72
#FFFFFF	5.72	1.00	21.00	1.00
#000000	3.67	21.00	1.00	21.00
##FFFFFF	5.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#505665

Deuteranopia (green-blind)

#747061

Tritanopia (blue-blind)

#C71D47

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #b73364;
/* rgb */ color: rgb(183, 51, 100);
/* oklch */ color: oklch(53.4% 0.172 2.5);

Tailwind

colors: {
  custom: {
    50: '#d27590',
    500: '#b73364',
    950: '#000000',
  },
}

SCSS

$custom: #b73364;
$custom-light: #d27590;
$custom-dark: #000000;

JSON

{
  "hex": "#b73364",
  "rgb": {
    "r": 183,
    "g": 51,
    "b": 100
  },
  "hsl": {
    "h": 337.727,
    "s": 56.41,
    "l": 45.882
  },
  "oklch": {
    "l": 0.53357,
    "c": 0.17181,
    "h": 2.5
  },
  "luminance": 0.13355
}

Semantic roles & 50–950 ramp

primary

#B73364

secondary

#7FC7AC

accent

#E0A748

background

#FDF7F8

surface

#FBEDF0

border

#D4C8CB

text

#15090C

muted

#837B7D

Preview Lab

Preview with #B73364

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →