#B73341#B73341
#B73341 is a mid, vivid red. Relative luminance 0.128; OKLCH L 52.5% C 0.168 H 19.4°. Best body text is #FFFFFF at 5.89:1 contrast (WCAG AA passes).
Color values
| HEX | #B73341 |
|---|---|
| RGB | rgb(183, 51, 65) |
| HSL | hsl(354, 56%, 46%) |
| HSV | hsv(354, 72%, 72%) |
| CMYK | cmyk(0%, 72.1%, 64.5%, 28.2%) |
| CIE-LAB | lab(42.49, 53.33, 23.35) |
| CIE-LCH | lch(42.49, 58.22, 23.65°) |
| OKLab | oklab(52.5% 0.1582 0.0558) |
| OKLCH | oklch(52.5% 0.168 19.4) |
| XYZ | xyz(21.6687, 12.8197, 6.3335) |
| Luminance | 0.1282 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.84
Dull Red
#BB3F3F
ΔE00 3.91
Dusty Red
#B9484E
ΔE00 4.24
Rose Red
#BE013C
ΔE00 4.29
Lipstick Red
#C0022F
ΔE00 4.47
Cherry (survey)
#CF0234
ΔE00 4.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73341 #33B7A9
analogous
#B73383 #B73341 #B76733
triadic
#B73341 #41B733 #3341B7
tetradic
#B73341 #83B733 #33B7A9 #6733B7
square
#B73341 #83B733 #33B7A9 #6733B7
split-complementary
#B73341 #33B767 #3383B7
monochromatic
#57181F #872630 #B73341 #D05764 #DE8790
Accessibility & contrast
On white
5.89
#B73341 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.56
#B73341 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73341
5.89:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73341 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73341 | 1.00 | 5.89 | 3.56 | 5.89 |
| #FFFFFF | 5.89 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.56 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.89 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#575341
Deuteranopia (green-blind)
#796E3D
Tritanopia (blue-blind)
#C90539
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #b73341; /* rgb */ color: rgb(183, 51, 65); /* oklch */ color: oklch(52.5% 0.168 19.4);
Tailwind
colors: {
custom: {
50: '#d47475',
500: '#b73341',
950: '#000000',
},
}SCSS
$custom: #b73341; $custom-light: #d47475; $custom-dark: #000000;
JSON
{
"hex": "#b73341",
"rgb": {
"r": 183,
"g": 51,
"b": 65
},
"hsl": {
"h": 353.636,
"s": 56.41,
"l": 45.882
},
"oklch": {
"l": 0.52496,
"c": 0.16775,
"h": 19.4
},
"luminance": 0.12817
}Semantic roles & 50–950 ramp
primary
#B73341
secondary
#7FC7C0
accent
#E0D048
background
#FEF7F7
surface
#FCEDED
border
#D5C8C8
text
#160908
muted
#847B7B