#B73273#B73273

#B73273 is a mid, vivid pink. Relative luminance 0.136; OKLCH L 53.8% C 0.178 H 355.1°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#B73273
RGB	rgb(183, 50, 115)
HSL	hsl(331, 57%, 46%)
HSV	hsv(331, 73%, 72%)
CMYK	cmyk(0%, 72.7%, 37.2%, 28.2%)
CIE-LAB	lab(43.64, 57.94, -6.10)
CIE-LCH	lch(43.64, 58.26, 353.99°)
OKLab	oklab(53.76% 0.1777 -0.0153)
OKLCH	oklch(53.76% 0.178 355.1)
XYZ	xyz(23.7651, 13.5892, 17.5878)
Luminance	0.1359 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73273 #32B776

analogous

#B732B5 #B73273 #B73332

triadic

#B73273 #73B732 #3273B7

tetradic

#B73273 #B5B732 #32B776 #3332B7

square

#B73273 #B5B732 #32B776 #3332B7

split-complementary

#B73273 #32B733 #32B5B7

monochromatic

#571837 #872555 #B73273 #D15692 #DE86B1

Accessibility & contrast

On white

5.65

#B73273 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#B73273 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73273

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73273	#FFFFFF	#000000	##FFFFFF
##B73273	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B5775

Deuteranopia (green-blind)

#707070

Tritanopia (blue-blind)

#C5244E

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #b73273;
/* rgb */ color: rgb(183, 50, 115);
/* oklch */ color: oklch(53.8% 0.178 355.1);

Tailwind

colors: {
  custom: {
    50: '#d1759b',
    500: '#b73273',
    950: '#000000',
  },
}

SCSS

$custom: #b73273;
$custom-light: #d1759b;
$custom-dark: #000000;

JSON

{
  "hex": "#b73273",
  "rgb": {
    "r": 183,
    "g": 50,
    "b": 115
  },
  "hsl": {
    "h": 330.677,
    "s": 57.082,
    "l": 45.686
  },
  "oklch": {
    "l": 0.5376,
    "c": 0.17834,
    "h": 355.1
  },
  "luminance": 0.13586
}

Semantic roles & 50–950 ramp

primary

#B73273

secondary

#7DC7A3

accent

#E09647

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #B73273

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →