#B73144#B73144
#B73144 is a mid, vivid red. Relative luminance 0.127; OKLCH L 52.4% C 0.170 H 17.6°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).
Color values
| HEX | #B73144 |
|---|---|
| RGB | rgb(183, 49, 68) |
| HSL | hsl(351, 58%, 45%) |
| HSV | hsv(351, 73%, 72%) |
| CMYK | cmyk(0%, 73.2%, 62.8%, 28.2%) |
| CIE-LAB | lab(42.28, 54.24, 21.24) |
| CIE-LCH | lch(42.28, 58.25, 21.38°) |
| OKLab | oklab(52.36% 0.1617 0.0513) |
| OKLCH | oklch(52.36% 0.17 17.6) |
| XYZ | xyz(21.6724, 12.6844, 6.7749) |
| Luminance | 0.1268 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.33
Rose Red
#BE013C
ΔE00 3.66
Ruby
#CA0147
ΔE00 4.44
Dusty Red
#B9484E
ΔE00 4.62
Lipstick Red
#C0022F
ΔE00 5.03
Dull Red
#BB3F3F
ΔE00 5.09
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73144 #31B7A4
analogous
#B73187 #B73144 #B76131
triadic
#B73144 #44B731 #3144B7
tetradic
#B73144 #87B731 #31B7A4 #6131B7
square
#B73144 #87B731 #31B7A4 #6131B7
split-complementary
#B73144 #31B761 #3187B7
monochromatic
#561720 #872432 #B73144 #D15466 #DE8491
Accessibility & contrast
On white
5.94
#B73144 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.54
#B73144 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73144
5.94:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73144 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73144 | 1.00 | 5.94 | 3.54 | 5.94 |
| #FFFFFF | 5.94 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.54 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.94 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#565244
Deuteranopia (green-blind)
#786E40
Tritanopia (blue-blind)
#C90039
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #b73144; /* rgb */ color: rgb(183, 49, 68); /* oklch */ color: oklch(52.4% 0.170 17.6);
Tailwind
colors: {
custom: {
50: '#d47477',
500: '#b73144',
950: '#000000',
},
}SCSS
$custom: #b73144; $custom-light: #d47477; $custom-dark: #000000;
JSON
{
"hex": "#b73144",
"rgb": {
"r": 183,
"g": 49,
"b": 68
},
"hsl": {
"h": 351.493,
"s": 57.759,
"l": 45.49
},
"oklch": {
"l": 0.5236,
"c": 0.16962,
"h": 17.6
},
"luminance": 0.12681
}Semantic roles & 50–950 ramp
primary
#B73144
secondary
#7CC8BD
accent
#E1CB47
background
#FEF7F7
surface
#FCEDED
border
#D5C8C8
text
#160908
muted
#847B7B