#B73074#B73074

#B73074 is a mid, vivid pink. Relative luminance 0.134; OKLCH L 53.6% C 0.181 H 354.3°. Best body text is #FFFFFF at 5.69:1 contrast (WCAG AA passes).

Color values

HEX	#B73074
RGB	rgb(183, 48, 116)
HSL	hsl(330, 58%, 45%)
HSV	hsv(330, 74%, 72%)
CMYK	cmyk(0%, 73.8%, 36.6%, 28.2%)
CIE-LAB	lab(43.43, 58.73, -7.03)
CIE-LCH	lch(43.43, 59.15, 353.17°)
OKLab	oklab(53.62% 0.1802 -0.0178)
OKLCH	oklch(53.62% 0.181 354.3)
XYZ	xyz(23.7393, 13.4450, 17.8646)
Luminance	0.1344 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73074 #30B773

analogous

#B730B7 #B73074 #B73030

triadic

#B73074 #74B730 #3074B7

tetradic

#B73074 #B7B730 #30B773 #3030B7

square

#B73074 #B7B730 #30B773 #3030B7

split-complementary

#B73074 #30B730 #30B7B7

monochromatic

#561737 #872355 #B73074 #D25293 #DE83B1

Accessibility & contrast

On white

5.69

#B73074 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.69

#B73074 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73074

5.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73074	#FFFFFF	#000000	##FFFFFF
##B73074	1.00	5.69	3.69	5.69
#FFFFFF	5.69	1.00	21.00	1.00
#000000	3.69	21.00	1.00	21.00
##FFFFFF	5.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#495776

Deuteranopia (green-blind)

#6F7071

Tritanopia (blue-blind)

#C5224E

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #b73074;
/* rgb */ color: rgb(183, 48, 116);
/* oklch */ color: oklch(53.6% 0.181 354.3);

Tailwind

colors: {
  custom: {
    50: '#d1749c',
    500: '#b73074',
    950: '#000000',
  },
}

SCSS

$custom: #b73074;
$custom-light: #d1749c;
$custom-dark: #000000;

JSON

{
  "hex": "#b73074",
  "rgb": {
    "r": 183,
    "g": 48,
    "b": 116
  },
  "hsl": {
    "h": 329.778,
    "s": 58.442,
    "l": 45.294
  },
  "oklch": {
    "l": 0.53616,
    "c": 0.18104,
    "h": 354.3
  },
  "luminance": 0.13442
}

Semantic roles & 50–950 ramp

primary

#B73074

secondary

#7BC8A1

accent

#E29346

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #B73074

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →