#B73048#B73048

#B73048 is a mid, vivid red. Relative luminance 0.126; OKLCH L 52.3% C 0.171 H 15.5°. Best body text is #FFFFFF at 5.95:1 contrast (WCAG AA passes).

Color values

HEX	#B73048
RGB	rgb(183, 48, 72)
HSL	hsl(349, 58%, 45%)
HSV	hsv(349, 74%, 72%)
CMYK	cmyk(0%, 73.8%, 60.7%, 28.2%)
CIE-LAB	lab(42.23, 54.85, 18.69)
CIE-LCH	lch(42.23, 57.95, 18.82°)
OKLab	oklab(52.35% 0.1644 0.0457)
OKLCH	oklch(52.35% 0.171 15.5)
XYZ	xyz(21.7573, 12.6522, 7.4261)
Luminance	0.1265 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73048 #30B79F

analogous

#B7308C #B73048 #B75B30

triadic

#B73048 #48B730 #3048B7

tetradic

#B73048 #8CB730 #30B79F #5B30B7

square

#B73048 #8CB730 #30B79F #5B30B7

split-complementary

#B73048 #30B75B #308CB7

monochromatic

#561722 #872335 #B73048 #D25269 #DE8393

Accessibility & contrast

On white

5.95

#B73048 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#B73048 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73048

5.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73048	#FFFFFF	#000000	##FFFFFF
##B73048	1.00	5.95	3.53	5.95
#FFFFFF	5.95	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#555248

Deuteranopia (green-blind)

#776E44

Tritanopia (blue-blind)

#C8003A

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #b73048;
/* rgb */ color: rgb(183, 48, 72);
/* oklch */ color: oklch(52.3% 0.171 15.5);

Tailwind

colors: {
  custom: {
    50: '#d4737a',
    500: '#b73048',
    950: '#000000',
  },
}

SCSS

$custom: #b73048;
$custom-light: #d4737a;
$custom-dark: #000000;

JSON

{
  "hex": "#b73048",
  "rgb": {
    "r": 183,
    "g": 48,
    "b": 72
  },
  "hsl": {
    "h": 349.333,
    "s": 58.442,
    "l": 45.294
  },
  "oklch": {
    "l": 0.52348,
    "c": 0.17064,
    "h": 15.5
  },
  "luminance": 0.12649
}

Semantic roles & 50–950 ramp

primary

#B73048

secondary

#7BC8BA

accent

#E2C646

background

#FDF7F7

surface

#FBEDED

border

#D4C8C8

text

#150909

muted

#837B7B

Preview Lab

Preview with #B73048

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →