#B72F39#B72F39
#B72F39 is a mid, vivid red. Relative luminance 0.124; OKLCH L 52.0% C 0.172 H 21.8°. Best body text is #FFFFFF at 6.04:1 contrast (WCAG AA passes).
Color values
| HEX | #B72F39 |
|---|---|
| RGB | rgb(183, 47, 57) |
| HSL | hsl(356, 59%, 45%) |
| HSV | hsv(356, 74%, 72%) |
| CMYK | cmyk(0%, 74.3%, 68.9%, 28.2%) |
| CIE-LAB | lab(41.84, 54.31, 27.44) |
| CIE-LCH | lch(41.84, 60.85, 26.80°) |
| OKLab | oklab(51.97% 0.1596 0.064) |
| OKLCH | oklch(51.97% 0.172 21.8) |
| XYZ | xyz(21.2858, 12.3989, 5.1425) |
| Luminance | 0.1240 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.69
Lipstick Red
#C0022F
ΔE00 3.31
Dull Red
#BB3F3F
ΔE00 3.33
Cherry (survey)
#CF0234
ΔE00 4.29
Brown
#A52A2A
ΔE00 4.79
Rose Red
#BE013C
ΔE00 5.01
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72F39 #2FB7AD
analogous
#B72F7D #B72F39 #B7692F
triadic
#B72F39 #39B72F #2F39B7
tetradic
#B72F39 #7DB72F #2FB7AD #692FB7
square
#B72F39 #7DB72F #2FB7AD #692FB7
split-complementary
#B72F39 #2FB769 #2F7DB7
monochromatic
#56161B #86222A #B72F39 #D2515A #DF8288
Accessibility & contrast
On white
6.04
#B72F39 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.48
#B72F39 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72F39
6.04:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72F39 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72F39 | 1.00 | 6.04 | 3.48 | 6.04 |
| #FFFFFF | 6.04 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.48 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.04 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#565038
Deuteranopia (green-blind)
#786D35
Tritanopia (blue-blind)
#C90034
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #b72f39; /* rgb */ color: rgb(183, 47, 57); /* oklch */ color: oklch(52.0% 0.172 21.8);
Tailwind
colors: {
custom: {
50: '#d5726f',
500: '#b72f39',
950: '#000000',
},
}SCSS
$custom: #b72f39; $custom-light: #d5726f; $custom-dark: #000000;
JSON
{
"hex": "#b72f39",
"rgb": {
"r": 183,
"g": 47,
"b": 57
},
"hsl": {
"h": 355.588,
"s": 59.13,
"l": 45.098
},
"oklch": {
"l": 0.51972,
"c": 0.17197,
"h": 21.8
},
"luminance": 0.12396
}Semantic roles & 50–950 ramp
primary
#B72F39
secondary
#7AC8C2
accent
#E2D745
background
#FEF7F6
surface
#FCEDEC
border
#D5C8C7
text
#160907
muted
#847B7A