#B72E40#B72E40
#B72E40 is a mid, vivid red. Relative luminance 0.124; OKLCH L 52.0% C 0.173 H 18.7°. Best body text is #FFFFFF at 6.04:1 contrast (WCAG AA passes).
Color values
| HEX | #B72E40 |
|---|---|
| RGB | rgb(183, 46, 64) |
| HSL | hsl(352, 60%, 45%) |
| HSV | hsv(352, 75%, 72%) |
| CMYK | cmyk(0%, 74.9%, 65%, 28.2%) |
| CIE-LAB | lab(41.84, 55.04, 23.13) |
| CIE-LCH | lch(41.84, 59.70, 22.80°) |
| OKLab | oklab(52% 0.1634 0.0552) |
| OKLCH | oklch(52% 0.173 18.7) |
| XYZ | xyz(21.4331, 12.3946, 6.1133) |
| Luminance | 0.1239 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.70
Rose Red
#BE013C
ΔE00 3.47
Lipstick Red
#C0022F
ΔE00 4.14
Dull Red
#BB3F3F
ΔE00 4.72
Ruby
#CA0147
ΔE00 4.80
Rouge
#AB1239
ΔE00 4.92
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72E40 #2EB7A5
analogous
#B72E84 #B72E40 #B7612E
triadic
#B72E40 #40B72E #2E40B7
tetradic
#B72E40 #84B72E #2EB7A5 #612EB7
square
#B72E40 #84B72E #2EB7A5 #612EB7
split-complementary
#B72E40 #2EB761 #2E84B7
monochromatic
#55151E #86222F #B72E40 #D34F61 #DF808D
Accessibility & contrast
On white
6.04
#B72E40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.48
#B72E40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72E40
6.04:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72E40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72E40 | 1.00 | 6.04 | 3.48 | 6.04 |
| #FFFFFF | 6.04 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.48 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.04 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#555040
Deuteranopia (green-blind)
#776D3C
Tritanopia (blue-blind)
#C90036
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #b72e40; /* rgb */ color: rgb(183, 46, 64); /* oklch */ color: oklch(52.0% 0.173 18.7);
Tailwind
colors: {
custom: {
50: '#d47274',
500: '#b72e40',
950: '#000000',
},
}SCSS
$custom: #b72e40; $custom-light: #d47274; $custom-dark: #000000;
JSON
{
"hex": "#b72e40",
"rgb": {
"r": 183,
"g": 46,
"b": 64
},
"hsl": {
"h": 352.117,
"s": 59.825,
"l": 44.902
},
"oklch": {
"l": 0.52004,
"c": 0.17251,
"h": 18.7
},
"luminance": 0.12391
}Semantic roles & 50–950 ramp
primary
#B72E40
secondary
#79C8BE
accent
#E3CE45
background
#FEF7F7
surface
#FCEDED
border
#D5C8C8
text
#160908
muted
#847B7B