#B72DA7#B72DA7

#B72DA7 is a mid, highly saturated purple. Relative luminance 0.147; OKLCH L 55.7% C 0.215 H 333.3°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#B72DA7
RGB	rgb(183, 45, 167)
HSL	hsl(307, 61%, 45%)
HSV	hsv(307, 75%, 72%)
CMYK	cmyk(0%, 75.4%, 8.7%, 28.2%)
CIE-LAB	lab(45.27, 66.37, -35.11)
CIE-LCH	lch(45.27, 75.08, 332.12°)
OKLab	oklab(55.67% 0.1919 -0.0963)
OKLCH	oklch(55.67% 0.215 333.3)
XYZ	xyz(27.4421, 14.7364, 37.9508)
Luminance	0.1473 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72DA7 #2DB73D

analogous

#822DB7 #B72DA7 #B72D62

triadic

#B72DA7 #A7B72D #2DA7B7

tetradic

#B72DA7 #B7822D #2DB73D #2D62B7

square

#B72DA7 #B7822D #2DB73D #2D62B7

split-complementary

#B72DA7 #62B72D #2DB782

monochromatic

#55154D #86217A #B72DA7 #D34EC4 #DF7FD4

Accessibility & contrast

On white

5.32

#B72DA7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#B72DA7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72DA7

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72DA7	#FFFFFF	#000000	##FFFFFF
##B72DA7	1.00	5.32	3.95	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#275FAA

Deuteranopia (green-blind)

#5D72A4

Tritanopia (blue-blind)

#BF3B68

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b72da7;
/* rgb */ color: rgb(183, 45, 167);
/* oklch */ color: oklch(55.7% 0.215 333.3);

Tailwind

colors: {
  custom: {
    50: '#d075c1',
    500: '#b72da7',
    950: '#000000',
  },
}

SCSS

$custom: #b72da7;
$custom-light: #d075c1;
$custom-dark: #000000;

JSON

{
  "hex": "#b72da7",
  "rgb": {
    "r": 183,
    "g": 45,
    "b": 167
  },
  "hsl": {
    "h": 306.957,
    "s": 60.526,
    "l": 44.706
  },
  "oklch": {
    "l": 0.55666,
    "c": 0.21477,
    "h": 333.3
  },
  "luminance": 0.14734
}

Semantic roles & 50–950 ramp

primary

#B72DA7

secondary

#78C881

accent

#E45744

background

#FDF7FB

surface

#FAEEF7

border

#D3C9D0

text

#140912

muted

#837B81

Preview Lab

Preview with #B72DA7

Body copy rendered with the generated semantic roles for this colour.

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