#B72DA1#B72DA1

#B72DA1 is a mid, highly saturated purple. Relative luminance 0.145; OKLCH L 55.4% C 0.211 H 335.5°. Best body text is #FFFFFF at 5.38:1 contrast (WCAG AA passes).

Color values

HEX	#B72DA1
RGB	rgb(183, 45, 161)
HSL	hsl(310, 61%, 45%)
HSV	hsv(310, 75%, 72%)
CMYK	cmyk(0%, 75.4%, 12%, 28.2%)
CIE-LAB	lab(44.97, 65.48, -32.01)
CIE-LCH	lch(44.97, 72.89, 333.95°)
OKLab	oklab(55.35% 0.1916 -0.0874)
OKLCH	oklch(55.35% 0.211 335.5)
XYZ	xyz(26.9002, 14.5197, 35.0971)
Luminance	0.1452 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72DA1 #2DB743

analogous

#882DB7 #B72DA1 #B72D5C

triadic

#B72DA1 #A1B72D #2DA1B7

tetradic

#B72DA1 #B7882D #2DB743 #2D5CB7

square

#B72DA1 #B7882D #2DB743 #2D5CB7

split-complementary

#B72DA1 #5CB72D #2DB788

monochromatic

#55154B #862176 #B72DA1 #D34EBE #DF7FD0

Accessibility & contrast

On white

5.38

#B72DA1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#B72DA1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72DA1

5.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72DA1	#FFFFFF	#000000	##FFFFFF
##B72DA1	1.00	5.38	3.90	5.38
#FFFFFF	5.38	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D5DA4

Deuteranopia (green-blind)

#5F729E

Tritanopia (blue-blind)

#C03864

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b72da1;
/* rgb */ color: rgb(183, 45, 161);
/* oklch */ color: oklch(55.4% 0.211 335.5);

Tailwind

colors: {
  custom: {
    50: '#d175bd',
    500: '#b72da1',
    950: '#000000',
  },
}

SCSS

$custom: #b72da1;
$custom-light: #d175bd;
$custom-dark: #000000;

JSON

{
  "hex": "#b72da1",
  "rgb": {
    "r": 183,
    "g": 45,
    "b": 161
  },
  "hsl": {
    "h": 309.565,
    "s": 60.526,
    "l": 44.706
  },
  "oklch": {
    "l": 0.55351,
    "c": 0.21056,
    "h": 335.5
  },
  "luminance": 0.14517
}

Semantic roles & 50–950 ramp

primary

#B72DA1

secondary

#78C884

accent

#E45E44

background

#FDF7FB

surface

#FAEEF6

border

#D3C9D0

text

#140912

muted

#837B81

Preview Lab

Preview with #B72DA1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →