#B72D78#B72D78

#B72D78 is a mid, vivid pink. Relative luminance 0.133; OKLCH L 53.5% C 0.186 H 352.2°. Best body text is #FFFFFF at 5.74:1 contrast (WCAG AA passes).

Color values

HEX	#B72D78
RGB	rgb(183, 45, 120)
HSL	hsl(327, 61%, 45%)
HSV	hsv(327, 75%, 72%)
CMYK	cmyk(0%, 75.4%, 34.4%, 28.2%)
CIE-LAB	lab(43.22, 60.16, -9.82)
CIE-LCH	lch(43.22, 60.96, 350.73°)
OKLab	oklab(53.51% 0.1844 -0.0253)
OKLCH	oklch(53.51% 0.186 352.2)
XYZ	xyz(23.8584, 13.3030, 19.0770)
Luminance	0.1330 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72D78 #2DB76C

analogous

#B12DB7 #B72D78 #B72D33

triadic

#B72D78 #78B72D #2D78B7

tetradic

#B72D78 #B7B12D #2DB76C #2D33B7

square

#B72D78 #B7B12D #2DB76C #2D33B7

split-complementary

#B72D78 #33B72D #2DB7B1

monochromatic

#551538 #862158 #B72D78 #D34E96 #DF7FB3

Accessibility & contrast

On white

5.74

#B72D78 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.66

#B72D78 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72D78

5.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72D78	#FFFFFF	#000000	##FFFFFF
##B72D78	1.00	5.74	3.66	5.74
#FFFFFF	5.74	1.00	21.00	1.00
#000000	3.66	21.00	1.00	21.00
##FFFFFF	5.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#46567A

Deuteranopia (green-blind)

#6D6F75

Tritanopia (blue-blind)

#C5214F

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #b72d78;
/* rgb */ color: rgb(183, 45, 120);
/* oklch */ color: oklch(53.5% 0.186 352.2);

Tailwind

colors: {
  custom: {
    50: '#d1739f',
    500: '#b72d78',
    950: '#000000',
  },
}

SCSS

$custom: #b72d78;
$custom-light: #d1739f;
$custom-dark: #000000;

JSON

{
  "hex": "#b72d78",
  "rgb": {
    "r": 183,
    "g": 45,
    "b": 120
  },
  "hsl": {
    "h": 327.391,
    "s": 60.526,
    "l": 44.706
  },
  "oklch": {
    "l": 0.53508,
    "c": 0.18613,
    "h": 352.2
  },
  "luminance": 0.133
}

Semantic roles & 50–950 ramp

primary

#B72D78

secondary

#78C89C

accent

#E48D44

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #B72D78

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →