#B72D36#B72D36
#B72D36 is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.7% C 0.174 H 22.5°. Best body text is #FFFFFF at 6.10:1 contrast (WCAG AA passes).
Color values
| HEX | #B72D36 |
|---|---|
| RGB | rgb(183, 45, 54) |
| HSL | hsl(356, 61%, 45%) |
| HSV | hsv(356, 75%, 72%) |
| CMYK | cmyk(0%, 75.4%, 70.5%, 28.2%) |
| CIE-LAB | lab(41.55, 54.84, 28.90) |
| CIE-LCH | lch(41.55, 61.99, 27.79°) |
| OKLab | oklab(51.74% 0.1607 0.0667) |
| OKLCH | oklch(51.74% 0.174 22.5) |
| XYZ | xyz(21.1351, 12.2136, 4.7339) |
| Luminance | 0.1221 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.97
Lipstick Red
#C0022F
ΔE00 3.08
Dull Red
#BB3F3F
ΔE00 3.48
Cherry (survey)
#CF0234
ΔE00 4.26
Brown
#A52A2A
ΔE00 4.32
Firebrick
#B22222
ΔE00 4.68
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72D36 #2DB7AE
analogous
#B72D7B #B72D36 #B7692D
triadic
#B72D36 #36B72D #2D36B7
tetradic
#B72D36 #7BB72D #2DB7AE #692DB7
square
#B72D36 #7BB72D #2DB7AE #692DB7
split-complementary
#B72D36 #2DB769 #2D7BB7
monochromatic
#551519 #862128 #B72D36 #D34E56 #DF7F85
Accessibility & contrast
On white
6.10
#B72D36 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.44
#B72D36 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72D36
6.10:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72D36 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72D36 | 1.00 | 6.10 | 3.44 | 6.10 |
| #FFFFFF | 6.10 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.44 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.10 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#564F35
Deuteranopia (green-blind)
#786D31
Tritanopia (blue-blind)
#C90032
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #b72d36; /* rgb */ color: rgb(183, 45, 54); /* oklch */ color: oklch(51.7% 0.174 22.5);
Tailwind
colors: {
custom: {
50: '#d5716d',
500: '#b72d36',
950: '#000000',
},
}SCSS
$custom: #b72d36; $custom-light: #d5716d; $custom-dark: #000000;
JSON
{
"hex": "#b72d36",
"rgb": {
"r": 183,
"g": 45,
"b": 54
},
"hsl": {
"h": 356.087,
"s": 60.526,
"l": 44.706
},
"oklch": {
"l": 0.51742,
"c": 0.17398,
"h": 22.5
},
"luminance": 0.1221
}Semantic roles & 50–950 ramp
primary
#B72D36
secondary
#78C8C3
accent
#E4D944
background
#FEF7F6
surface
#FCEDEB
border
#D5C8C6
text
#160807
muted
#847B7A