#B72CA9#B72CA9

#B72CA9 is a mid, highly saturated purple. Relative luminance 0.147; OKLCH L 55.7% C 0.217 H 332.7°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#B72CA9
RGB	rgb(183, 44, 169)
HSL	hsl(306, 61%, 45%)
HSV	hsv(306, 76%, 72%)
CMYK	cmyk(0%, 76%, 7.7%, 28.2%)
CIE-LAB	lab(45.27, 66.97, -36.30)
CIE-LCH	lch(45.27, 76.17, 331.54°)
OKLab	oklab(55.7% 0.1929 -0.0998)
OKLCH	oklch(55.7% 0.217 332.7)
XYZ	xyz(27.5907, 14.7356, 38.9195)
Luminance	0.1473 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72CA9 #2CB73A

analogous

#802CB7 #B72CA9 #B72C64

triadic

#B72CA9 #A9B72C #2CA9B7

tetradic

#B72CA9 #B7802C #2CB73A #2C64B7

square

#B72CA9 #B7802C #2CB73A #2C64B7

split-complementary

#B72CA9 #64B72C #2CB780

monochromatic

#54144E #86207B #B72CA9 #D44CC6 #E07ED6

Accessibility & contrast

On white

5.32

#B72CA9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#B72CA9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72CA9

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72CA9	#FFFFFF	#000000	##FFFFFF
##B72CA9	1.00	5.32	3.95	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#245FAC

Deuteranopia (green-blind)

#5B72A6

Tritanopia (blue-blind)

#BF3C69

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b72ca9;
/* rgb */ color: rgb(183, 44, 169);
/* oklch */ color: oklch(55.7% 0.217 332.7);

Tailwind

colors: {
  custom: {
    50: '#d175c3',
    500: '#b72ca9',
    950: '#000000',
  },
}

SCSS

$custom: #b72ca9;
$custom-light: #d175c3;
$custom-dark: #000000;

JSON

{
  "hex": "#b72ca9",
  "rgb": {
    "r": 183,
    "g": 44,
    "b": 169
  },
  "hsl": {
    "h": 306.043,
    "s": 61.233,
    "l": 44.51
  },
  "oklch": {
    "l": 0.55699,
    "c": 0.21717,
    "h": 332.7
  },
  "luminance": 0.14733
}

Semantic roles & 50–950 ramp

primary

#B72CA9

secondary

#76C87F

accent

#E45443

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#140912

muted

#837B81

Preview Lab

Preview with #B72CA9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →