#B72C78#B72C78

#B72C78 is a mid, vivid pink. Relative luminance 0.132; OKLCH L 53.4% C 0.187 H 352.1°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).

Color values

HEX	#B72C78
RGB	rgb(183, 44, 120)
HSL	hsl(327, 61%, 45%)
HSV	hsv(327, 76%, 72%)
CMYK	cmyk(0%, 76%, 34.4%, 28.2%)
CIE-LAB	lab(43.10, 60.48, -9.98)
CIE-LCH	lch(43.10, 61.30, 350.63°)
OKLab	oklab(53.43% 0.1854 -0.0258)
OKLCH	oklch(53.43% 0.187 352.1)
XYZ	xyz(23.8207, 13.2276, 19.0644)
Luminance	0.1323 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72C78 #2CB76B

analogous

#B02CB7 #B72C78 #B72C33

triadic

#B72C78 #78B72C #2C78B7

tetradic

#B72C78 #B7B02C #2CB76B #2C33B7

square

#B72C78 #B7B02C #2CB76B #2C33B7

split-complementary

#B72C78 #33B72C #2CB7B0

monochromatic

#541437 #862058 #B72C78 #D44C96 #E07EB3

Accessibility & contrast

On white

5.76

#B72C78 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#B72C78 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72C78

5.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72C78	#FFFFFF	#000000	##FFFFFF
##B72C78	1.00	5.76	3.65	5.76
#FFFFFF	5.76	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#45567A

Deuteranopia (green-blind)

#6D6F75

Tritanopia (blue-blind)

#C51F4E

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #b72c78;
/* rgb */ color: rgb(183, 44, 120);
/* oklch */ color: oklch(53.4% 0.187 352.1);

Tailwind

colors: {
  custom: {
    50: '#d1739f',
    500: '#b72c78',
    950: '#000000',
  },
}

SCSS

$custom: #b72c78;
$custom-light: #d1739f;
$custom-dark: #000000;

JSON

{
  "hex": "#b72c78",
  "rgb": {
    "r": 183,
    "g": 44,
    "b": 120
  },
  "hsl": {
    "h": 327.194,
    "s": 61.233,
    "l": 44.51
  },
  "oklch": {
    "l": 0.53427,
    "c": 0.18718,
    "h": 352.1
  },
  "luminance": 0.13225
}

Semantic roles & 50–950 ramp

primary

#B72C78

secondary

#76C89C

accent

#E48C43

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #B72C78

Body copy rendered with the generated semantic roles for this colour.

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