#B72C41#B72C41

#B72C41 is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.8% C 0.174 H 17.8°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).

Color values

HEX	#B72C41
RGB	rgb(183, 44, 65)
HSL	hsl(351, 61%, 45%)
HSV	hsv(351, 76%, 72%)
CMYK	cmyk(0%, 76%, 64.5%, 28.2%)
CIE-LAB	lab(41.62, 55.76, 22.23)
CIE-LCH	lch(41.62, 60.03, 21.74°)
OKLab	oklab(51.85% 0.166 0.0533)
OKLCH	oklch(51.85% 0.174 17.8)
XYZ	xyz(21.3855, 12.2535, 6.2391)
Luminance	0.1225 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72C41 #2CB7A2

analogous

#B72C87 #B72C41 #B75C2C

triadic

#B72C41 #41B72C #2C41B7

tetradic

#B72C41 #87B72C #2CB7A2 #5C2CB7

square

#B72C41 #87B72C #2CB7A2 #5C2CB7

split-complementary

#B72C41 #2CB75C #2C87B7

monochromatic

#54141E #86202F #B72C41 #D44C61 #E07E8C

Accessibility & contrast

On white

6.09

#B72C41 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#B72C41 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72C41

6.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72C41	#FFFFFF	#000000	##FFFFFF
##B72C41	1.00	6.09	3.45	6.09
#FFFFFF	6.09	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#545041

Deuteranopia (green-blind)

#776D3D

Tritanopia (blue-blind)

#C90035

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #b72c41;
/* rgb */ color: rgb(183, 44, 65);
/* oklch */ color: oklch(51.8% 0.174 17.8);

Tailwind

colors: {
  custom: {
    50: '#d47175',
    500: '#b72c41',
    950: '#000000',
  },
}

SCSS

$custom: #b72c41;
$custom-light: #d47175;
$custom-dark: #000000;

JSON

{
  "hex": "#b72c41",
  "rgb": {
    "r": 183,
    "g": 44,
    "b": 65
  },
  "hsl": {
    "h": 350.935,
    "s": 61.233,
    "l": 44.51
  },
  "oklch": {
    "l": 0.51846,
    "c": 0.17431,
    "h": 17.8
  },
  "luminance": 0.1225
}

Semantic roles & 50–950 ramp

primary

#B72C41

secondary

#76C8BC

accent

#E4CC43

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160808

muted

#847B7B

Preview Lab

Preview with #B72C41

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →