#B72C3E#B72C3E
#B72C3E is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.8% C 0.174 H 19.1°. Best body text is #FFFFFF at 6.10:1 contrast (WCAG AA passes).
Color values
| HEX | #B72C3E |
|---|---|
| RGB | rgb(183, 44, 62) |
| HSL | hsl(352, 61%, 45%) |
| HSV | hsv(352, 76%, 72%) |
| CMYK | cmyk(0%, 76%, 66.1%, 28.2%) |
| CIE-LAB | lab(41.56, 55.59, 24.02) |
| CIE-LCH | lch(41.56, 60.56, 23.37°) |
| OKLab | oklab(51.79% 0.1648 0.057) |
| OKLCH | oklch(51.79% 0.174 19.1) |
| XYZ | xyz(21.3009, 12.2197, 5.7935) |
| Luminance | 0.1222 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.48
Rose Red
#BE013C
ΔE00 3.39
Lipstick Red
#C0022F
ΔE00 3.71
Dull Red
#BB3F3F
ΔE00 4.68
Cherry (survey)
#CF0234
ΔE00 4.72
Rouge
#AB1239
ΔE00 4.83
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72C3E #2CB7A5
analogous
#B72C84 #B72C3E #B7602C
triadic
#B72C3E #3EB72C #2C3EB7
tetradic
#B72C3E #84B72C #2CB7A5 #602CB7
square
#B72C3E #84B72C #2CB7A5 #602CB7
split-complementary
#B72C3E #2CB760 #2C84B7
monochromatic
#54141D #86202D #B72C3E #D44C5E #E07E8A
Accessibility & contrast
On white
6.10
#B72C3E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.44
#B72C3E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72C3E
6.10:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72C3E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72C3E | 1.00 | 6.10 | 3.44 | 6.10 |
| #FFFFFF | 6.10 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.44 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.10 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#544F3E
Deuteranopia (green-blind)
#776D3A
Tritanopia (blue-blind)
#C90034
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #b72c3e; /* rgb */ color: rgb(183, 44, 62); /* oklch */ color: oklch(51.8% 0.174 19.1);
Tailwind
colors: {
custom: {
50: '#d47173',
500: '#b72c3e',
950: '#000000',
},
}SCSS
$custom: #b72c3e; $custom-light: #d47173; $custom-dark: #000000;
JSON
{
"hex": "#b72c3e",
"rgb": {
"r": 183,
"g": 44,
"b": 62
},
"hsl": {
"h": 352.23,
"s": 61.233,
"l": 44.51
},
"oklch": {
"l": 0.5179,
"c": 0.17437,
"h": 19.1
},
"luminance": 0.12216
}Semantic roles & 50–950 ramp
primary
#B72C3E
secondary
#76C8BE
accent
#E4D043
background
#FEF7F6
surface
#FCEDEC
border
#D5C8C7
text
#160808
muted
#847B7B