#B72BB0#B72BB0

#B72BB0 is a mid, highly saturated purple. Relative luminance 0.149; OKLCH L 56.0% C 0.223 H 330.3°. Best body text is #FFFFFF at 5.27:1 contrast (WCAG AA passes).

Color values

HEX	#B72BB0
RGB	rgb(183, 43, 176)
HSL	hsl(303, 62%, 44%)
HSV	hsv(303, 77%, 72%)
CMYK	cmyk(0%, 76.5%, 3.8%, 28.2%)
CIE-LAB	lab(45.54, 68.33, -40.01)
CIE-LCH	lch(45.54, 79.19, 329.65°)
OKLab	oklab(56.01% 0.1939 -0.1105)
OKLCH	oklch(56.01% 0.223 330.3)
XYZ	xyz(28.2287, 14.9319, 42.4613)
Luminance	0.1493 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72BB0 #2BB732

analogous

#782BB7 #B72BB0 #B72B6A

triadic

#B72BB0 #B0B72B #2BB0B7

tetradic

#B72BB0 #B7782B #2BB732 #2B6AB7

square

#B72BB0 #B7782B #2BB732 #2B6AB7

split-complementary

#B72BB0 #6AB72B #2BB778

monochromatic

#541451 #851F80 #B72BB0 #D54BCE #E07CDB

Accessibility & contrast

On white

5.27

#B72BB0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.99

#B72BB0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72BB0

5.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72BB0	#FFFFFF	#000000	##FFFFFF
##B72BB0	1.00	5.27	3.99	5.27
#FFFFFF	5.27	1.00	21.00	1.00
#000000	3.99	21.00	1.00	21.00
##FFFFFF	5.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1760B4

Deuteranopia (green-blind)

#5772AD

Tritanopia (blue-blind)

#BE3F6C

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #b72bb0;
/* rgb */ color: rgb(183, 43, 176);
/* oklch */ color: oklch(56.0% 0.223 330.3);

Tailwind

colors: {
  custom: {
    50: '#d174c8',
    500: '#b72bb0',
    950: '#000000',
  },
}

SCSS

$custom: #b72bb0;
$custom-light: #d174c8;
$custom-dark: #000000;

JSON

{
  "hex": "#b72bb0",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 176
  },
  "hsl": {
    "h": 303,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.56013,
    "c": 0.22318,
    "h": 330.3
  },
  "luminance": 0.1493
}

Semantic roles & 50–950 ramp

primary

#B72BB0

secondary

#75C979

accent

#E54B43

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#140913

muted

#837B82

Preview Lab

Preview with #B72BB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →