#B72BAD#B72BAD

#B72BAD is a mid, highly saturated purple. Relative luminance 0.148; OKLCH L 55.8% C 0.221 H 331.3°. Best body text is #FFFFFF at 5.30:1 contrast (WCAG AA passes).

Color values

HEX	#B72BAD
RGB	rgb(183, 43, 173)
HSL	hsl(304, 62%, 44%)
HSV	hsv(304, 77%, 72%)
CMYK	cmyk(0%, 76.5%, 5.5%, 28.2%)
CIE-LAB	lab(45.38, 67.87, -38.50)
CIE-LCH	lch(45.38, 78.03, 330.44°)
OKLab	oklab(55.85% 0.1939 -0.1061)
OKLCH	oklch(55.85% 0.221 331.3)
XYZ	xyz(27.9351, 14.8145, 40.9153)
Luminance	0.1481 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72BAD #2BB735

analogous

#7B2BB7 #B72BAD #B72B67

triadic

#B72BAD #ADB72B #2BADB7

tetradic

#B72BAD #B77B2B #2BB735 #2B67B7

square

#B72BAD #B77B2B #2BB735 #2B67B7

split-complementary

#B72BAD #67B72B #2BB77B

monochromatic

#54144F #851F7E #B72BAD #D54BCB #E07CD9

Accessibility & contrast

On white

5.30

#B72BAD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.96

#B72BAD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72BAD

5.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72BAD	#FFFFFF	#000000	##FFFFFF
##B72BAD	1.00	5.30	3.96	5.30
#FFFFFF	5.30	1.00	21.00	1.00
#000000	3.96	21.00	1.00	21.00
##FFFFFF	5.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1C5FB0

Deuteranopia (green-blind)

#5972AA

Tritanopia (blue-blind)

#BF3D6B

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b72bad;
/* rgb */ color: rgb(183, 43, 173);
/* oklch */ color: oklch(55.8% 0.221 331.3);

Tailwind

colors: {
  custom: {
    50: '#d174c6',
    500: '#b72bad',
    950: '#000000',
  },
}

SCSS

$custom: #b72bad;
$custom-light: #d174c6;
$custom-dark: #000000;

JSON

{
  "hex": "#b72bad",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 173
  },
  "hsl": {
    "h": 304.286,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.55845,
    "c": 0.22101,
    "h": 331.3
  },
  "luminance": 0.14812
}

Semantic roles & 50–950 ramp

primary

#B72BAD

secondary

#75C97B

accent

#E54E43

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#140913

muted

#837B82

Preview Lab

Preview with #B72BAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →