#B72BA7#B72BA7

#B72BA7 is a mid, highly saturated purple. Relative luminance 0.146; OKLCH L 55.5% C 0.217 H 333.3°. Best body text is #FFFFFF at 5.36:1 contrast (WCAG AA passes).

Color values

HEX	#B72BA7
RGB	rgb(183, 43, 167)
HSL	hsl(307, 62%, 44%)
HSV	hsv(307, 77%, 72%)
CMYK	cmyk(0%, 76.5%, 8.7%, 28.2%)
CIE-LAB	lab(45.06, 66.96, -35.44)
CIE-LCH	lch(45.06, 75.76, 332.11°)
OKLab	oklab(55.52% 0.1937 -0.0973)
OKLCH	oklch(55.52% 0.217 333.3)
XYZ	xyz(27.3676, 14.5874, 37.9260)
Luminance	0.1459 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72BA7 #2BB73B

analogous

#812BB7 #B72BA7 #B72B61

triadic

#B72BA7 #A7B72B #2BA7B7

tetradic

#B72BA7 #B7812B #2BB73B #2B61B7

square

#B72BA7 #B7812B #2BB73B #2B61B7

split-complementary

#B72BA7 #61B72B #2BB781

monochromatic

#54144D #851F7A #B72BA7 #D54BC5 #E07CD5

Accessibility & contrast

On white

5.36

#B72BA7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.92

#B72BA7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72BA7

5.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72BA7	#FFFFFF	#000000	##FFFFFF
##B72BA7	1.00	5.36	3.92	5.36
#FFFFFF	5.36	1.00	21.00	1.00
#000000	3.92	21.00	1.00	21.00
##FFFFFF	5.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#255EAA

Deuteranopia (green-blind)

#5C72A4

Tritanopia (blue-blind)

#BF3A67

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b72ba7;
/* rgb */ color: rgb(183, 43, 167);
/* oklch */ color: oklch(55.5% 0.217 333.3);

Tailwind

colors: {
  custom: {
    50: '#d174c1',
    500: '#b72ba7',
    950: '#000000',
  },
}

SCSS

$custom: #b72ba7;
$custom-light: #d174c1;
$custom-dark: #000000;

JSON

{
  "hex": "#b72ba7",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 167
  },
  "hsl": {
    "h": 306.857,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.55517,
    "c": 0.21674,
    "h": 333.3
  },
  "luminance": 0.14585
}

Semantic roles & 50–950 ramp

primary

#B72BA7

secondary

#75C97F

accent

#E55543

background

#FDF7FB

surface

#FAEEF7

border

#D3C9D0

text

#140912

muted

#837B81

Preview Lab

Preview with #B72BA7

Body copy rendered with the generated semantic roles for this colour.

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