#B72BA5#B72BA5

#B72BA5 is a mid, highly saturated purple. Relative luminance 0.145; OKLCH L 55.4% C 0.215 H 334.0°. Best body text is #FFFFFF at 5.38:1 contrast (WCAG AA passes).

Color values

HEX	#B72BA5
RGB	rgb(183, 43, 165)
HSL	hsl(308, 62%, 44%)
HSV	hsv(308, 77%, 72%)
CMYK	cmyk(0%, 76.5%, 9.8%, 28.2%)
CIE-LAB	lab(44.96, 66.67, -34.41)
CIE-LCH	lch(44.96, 75.02, 332.70°)
OKLab	oklab(55.41% 0.1936 -0.0943)
OKLCH	oklch(55.41% 0.215 334)
XYZ	xyz(27.1841, 14.5140, 36.9598)
Luminance	0.1451 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72BA5 #2BB73D

analogous

#832BB7 #B72BA5 #B72B5F

triadic

#B72BA5 #A5B72B #2BA5B7

tetradic

#B72BA5 #B7832B #2BB73D #2B5FB7

square

#B72BA5 #B7832B #2BB73D #2B5FB7

split-complementary

#B72BA5 #5FB72B #2BB783

monochromatic

#54144C #851F78 #B72BA5 #D54BC3 #E07CD3

Accessibility & contrast

On white

5.38

#B72BA5 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#B72BA5 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72BA5

5.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72BA5	#FFFFFF	#000000	##FFFFFF
##B72BA5	1.00	5.38	3.90	5.38
#FFFFFF	5.38	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#275DA8

Deuteranopia (green-blind)

#5D72A2

Tritanopia (blue-blind)

#C03966

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b72ba5;
/* rgb */ color: rgb(183, 43, 165);
/* oklch */ color: oklch(55.4% 0.215 334.0);

Tailwind

colors: {
  custom: {
    50: '#d174c0',
    500: '#b72ba5',
    950: '#000000',
  },
}

SCSS

$custom: #b72ba5;
$custom-light: #d174c0;
$custom-dark: #000000;

JSON

{
  "hex": "#b72ba5",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 165
  },
  "hsl": {
    "h": 307.714,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.55411,
    "c": 0.21533,
    "h": 334
  },
  "luminance": 0.14512
}

Semantic roles & 50–950 ramp

primary

#B72BA5

secondary

#75C980

accent

#E55843

background

#FDF7FB

surface

#FAEEF7

border

#D3C9D0

text

#140912

muted

#837B81

Preview Lab

Preview with #B72BA5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →