#B72BA1#B72BA1

#B72BA1 is a mid, highly saturated purple. Relative luminance 0.144; OKLCH L 55.2% C 0.213 H 335.4°. Best body text is #FFFFFF at 5.42:1 contrast (WCAG AA passes).

Color values

HEX	#B72BA1
RGB	rgb(183, 43, 161)
HSL	hsl(309, 62%, 44%)
HSV	hsv(309, 77%, 72%)
CMYK	cmyk(0%, 76.5%, 12%, 28.2%)
CIE-LAB	lab(44.76, 66.08, -32.34)
CIE-LCH	lch(44.76, 73.57, 333.92°)
OKLab	oklab(55.2% 0.1933 -0.0884)
OKLCH	oklch(55.2% 0.213 335.4)
XYZ	xyz(26.8257, 14.3707, 35.0723)
Luminance	0.1437 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72BA1 #2BB741

analogous

#872BB7 #B72BA1 #B72B5B

triadic

#B72BA1 #A1B72B #2BA1B7

tetradic

#B72BA1 #B7872B #2BB741 #2B5BB7

square

#B72BA1 #B7872B #2BB741 #2B5BB7

split-complementary

#B72BA1 #5BB72B #2BB787

monochromatic

#54144A #851F75 #B72BA1 #D54BBF #E07CD1

Accessibility & contrast

On white

5.42

#B72BA1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#B72BA1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72BA1

5.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72BA1	#FFFFFF	#000000	##FFFFFF
##B72BA1	1.00	5.42	3.87	5.42
#FFFFFF	5.42	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B5DA4

Deuteranopia (green-blind)

#5F719E

Tritanopia (blue-blind)

#C03764

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b72ba1;
/* rgb */ color: rgb(183, 43, 161);
/* oklch */ color: oklch(55.2% 0.213 335.4);

Tailwind

colors: {
  custom: {
    50: '#d174bd',
    500: '#b72ba1',
    950: '#000000',
  },
}

SCSS

$custom: #b72ba1;
$custom-light: #d174bd;
$custom-dark: #000000;

JSON

{
  "hex": "#b72ba1",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 161
  },
  "hsl": {
    "h": 309.429,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.55201,
    "c": 0.21257,
    "h": 335.4
  },
  "luminance": 0.14368
}

Semantic roles & 50–950 ramp

primary

#B72BA1

secondary

#75C982

accent

#E55C43

background

#FDF7FB

surface

#FAEDF6

border

#D3C8D0

text

#140912

muted

#837B81

Preview Lab

Preview with #B72BA1

Body copy rendered with the generated semantic roles for this colour.

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