#B72BA0#B72BA0

#B72BA0 is a mid, highly saturated purple. Relative luminance 0.143; OKLCH L 55.1% C 0.212 H 335.8°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#B72BA0
RGB	rgb(183, 43, 160)
HSL	hsl(310, 62%, 44%)
HSV	hsv(310, 77%, 72%)
CMYK	cmyk(0%, 76.5%, 12.6%, 28.2%)
CIE-LAB	lab(44.71, 65.93, -31.82)
CIE-LCH	lch(44.71, 73.21, 334.24°)
OKLab	oklab(55.15% 0.1933 -0.0869)
OKLCH	oklch(55.15% 0.212 335.8)
XYZ	xyz(26.7379, 14.3356, 34.6097)
Luminance	0.1433 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72BA0 #2BB742

analogous

#882BB7 #B72BA0 #B72B5A

triadic

#B72BA0 #A0B72B #2BA0B7

tetradic

#B72BA0 #B7882B #2BB742 #2B5AB7

square

#B72BA0 #B7882B #2BB742 #2B5AB7

split-complementary

#B72BA0 #5AB72B #2BB788

monochromatic

#541449 #851F75 #B72BA0 #D54BBE #E07CD0

Accessibility & contrast

On white

5.43

#B72BA0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#B72BA0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72BA0

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72BA0	#FFFFFF	#000000	##FFFFFF
##B72BA0	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2C5CA3

Deuteranopia (green-blind)

#5F719D

Tritanopia (blue-blind)

#C03663

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b72ba0;
/* rgb */ color: rgb(183, 43, 160);
/* oklch */ color: oklch(55.1% 0.212 335.8);

Tailwind

colors: {
  custom: {
    50: '#d174bc',
    500: '#b72ba0',
    950: '#000000',
  },
}

SCSS

$custom: #b72ba0;
$custom-light: #d174bc;
$custom-dark: #000000;

JSON

{
  "hex": "#b72ba0",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 160
  },
  "hsl": {
    "h": 309.857,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.55149,
    "c": 0.21188,
    "h": 335.8
  },
  "luminance": 0.14333
}

Semantic roles & 50–950 ramp

primary

#B72BA0

secondary

#75C983

accent

#E55D43

background

#FDF7FB

surface

#FAEDF6

border

#D3C8D0

text

#140912

muted

#837B81

Preview Lab

Preview with #B72BA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →