#B72B78#B72B78

#B72B78 is a mid, vivid pink. Relative luminance 0.132; OKLCH L 53.3% C 0.188 H 352.0°. Best body text is #FFFFFF at 5.78:1 contrast (WCAG AA passes).

Color values

HEX#B72B78
RGBrgb(183, 43, 120)
HSLhsl(327, 62%, 44%)
HSVhsv(327, 77%, 72%)
CMYKcmyk(0%, 76.5%, 34.4%, 28.2%)
CIE-LABlab(42.99, 60.79, -10.15)
CIE-LCHlch(42.99, 61.63, 350.52°)
OKLaboklab(53.35% 0.1864 -0.0262)
OKLCHoklch(53.35% 0.188 352)
XYZxyz(23.7839, 13.1540, 19.0521)
Luminance0.1315 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B72B78 #2BB76A
analogous
#B02BB7 #B72B78 #B72B32
triadic
#B72B78 #78B72B #2B78B7
tetradic
#B72B78 #B7B02B #2BB76A #2B32B7
square
#B72B78 #B7B02B #2BB76A #2B32B7
split-complementary
#B72B78 #32B72B #2BB7B0
monochromatic
#541437 #851F58 #B72B78 #D54B97 #E07CB3

Accessibility & contrast

On white

5.78
#B72B78 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.63
#B72B78 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72B78
5.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B72B78#FFFFFF#000000##FFFFFF
##B72B781.005.783.635.78
#FFFFFF5.781.0021.001.00
#0000003.6321.001.0021.00
##FFFFFF5.781.0021.001.00

Color blindness preview

Protanopia (red-blind)
#45557A
Deuteranopia (green-blind)
#6D6F75
Tritanopia (blue-blind)
#C51E4E
Achromatopsia (no color)
#666666

Design tokens & code

CSS
--color: #b72b78;
/* rgb */ color: rgb(183, 43, 120);
/* oklch */ color: oklch(53.3% 0.188 352.0);
Tailwind
colors: {
  custom: {
    50: '#d1729f',
    500: '#b72b78',
    950: '#000000',
  },
}
SCSS
$custom: #b72b78;
$custom-light: #d1729f;
$custom-dark: #000000;
JSON
{
  "hex": "#b72b78",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 120
  },
  "hsl": {
    "h": 327,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.53346,
    "c": 0.18821,
    "h": 352
  },
  "luminance": 0.13151
}

Semantic roles & 50–950 ramp

primary
#B72B78
secondary
#75C99B
accent
#E58C43
background
#FDF7F9
surface
#FBEDF2
border
#D4C8CC
text
#15090E
muted
#837B7E

Preview Lab

Preview with #B72B78

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B72B78 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva