#B72B48#B72B48

#B72B48 is a mid, vivid red. Relative luminance 0.123; OKLCH L 51.9% C 0.175 H 14.5°. Best body text is #FFFFFF at 6.08:1 contrast (WCAG AA passes).

Color values

HEX	#B72B48
RGB	rgb(183, 43, 72)
HSL	hsl(348, 62%, 44%)
HSV	hsv(348, 77%, 72%)
CMYK	cmyk(0%, 76.5%, 60.7%, 28.2%)
CIE-LAB	lab(41.64, 56.52, 17.90)
CIE-LCH	lch(41.64, 59.29, 17.57°)
OKLab	oklab(51.9% 0.1698 0.0439)
OKLCH	oklch(51.9% 0.175 14.5)
XYZ	xyz(21.5642, 12.2661, 7.3617)
Luminance	0.1226 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72B48 #2BB79A

analogous

#B72B8E #B72B48 #B7542B

triadic

#B72B48 #48B72B #2B48B7

tetradic

#B72B48 #8EB72B #2BB79A #542BB7

square

#B72B48 #8EB72B #2BB79A #542BB7

split-complementary

#B72B48 #2BB754 #2B8EB7

monochromatic

#541421 #851F35 #B72B48 #D54B67 #E07C91

Accessibility & contrast

On white

6.08

#B72B48 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#B72B48 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72B48

6.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72B48	#FFFFFF	#000000	##FFFFFF
##B72B48	1.00	6.08	3.45	6.08
#FFFFFF	6.08	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.08	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#525048

Deuteranopia (green-blind)

#766D44

Tritanopia (blue-blind)

#C90037

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #b72b48;
/* rgb */ color: rgb(183, 43, 72);
/* oklch */ color: oklch(51.9% 0.175 14.5);

Tailwind

colors: {
  custom: {
    50: '#d4717a',
    500: '#b72b48',
    950: '#000000',
  },
}

SCSS

$custom: #b72b48;
$custom-light: #d4717a;
$custom-dark: #000000;

JSON

{
  "hex": "#b72b48",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 72
  },
  "hsl": {
    "h": 347.571,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.51904,
    "c": 0.17534,
    "h": 14.5
  },
  "luminance": 0.12263
}

Semantic roles & 50–950 ramp

primary

#B72B48

secondary

#75C9B7

accent

#E5C343

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160809

muted

#847B7B

Preview Lab

Preview with #B72B48

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →