#B72B43#B72B43

#B72B43 is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.8% C 0.175 H 16.7°. Best body text is #FFFFFF at 6.10:1 contrast (WCAG AA passes).

Color values

HEX	#B72B43
RGB	rgb(183, 43, 67)
HSL	hsl(350, 62%, 44%)
HSV	hsv(350, 77%, 72%)
CMYK	cmyk(0%, 76.5%, 63.4%, 28.2%)
CIE-LAB	lab(41.54, 56.21, 20.89)
CIE-LCH	lch(41.54, 59.96, 20.39°)
OKLab	oklab(51.8% 0.1678 0.0504)
OKLCH	oklch(51.8% 0.175 16.7)
XYZ	xyz(21.4077, 12.2035, 6.5374)
Luminance	0.1220 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72B43 #2BB79F

analogous

#B72B89 #B72B43 #B7592B

triadic

#B72B43 #43B72B #2B43B7

tetradic

#B72B43 #89B72B #2BB79F #592BB7

square

#B72B43 #89B72B #2BB79F #592BB7

split-complementary

#B72B43 #2BB759 #2B89B7

monochromatic

#54141F #851F31 #B72B43 #D54B62 #E07C8D

Accessibility & contrast

On white

6.10

#B72B43 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.44

#B72B43 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72B43

6.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72B43	#FFFFFF	#000000	##FFFFFF
##B72B43	1.00	6.10	3.44	6.10
#FFFFFF	6.10	1.00	21.00	1.00
#000000	3.44	21.00	1.00	21.00
##FFFFFF	6.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534F43

Deuteranopia (green-blind)

#766D3F

Tritanopia (blue-blind)

#C90035

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #b72b43;
/* rgb */ color: rgb(183, 43, 67);
/* oklch */ color: oklch(51.8% 0.175 16.7);

Tailwind

colors: {
  custom: {
    50: '#d47176',
    500: '#b72b43',
    950: '#000000',
  },
}

SCSS

$custom: #b72b43;
$custom-light: #d47176;
$custom-dark: #000000;

JSON

{
  "hex": "#b72b43",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 67
  },
  "hsl": {
    "h": 349.714,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.518,
    "c": 0.17519,
    "h": 16.7
  },
  "luminance": 0.122
}

Semantic roles & 50–950 ramp

primary

#B72B43

secondary

#75C9BA

accent

#E5C943

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160808

muted

#847B7B

Preview Lab

Preview with #B72B43

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →