#B72B38#B72B38

#B72B38 is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.6% C 0.176 H 21.3°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).

Color values

HEX#B72B38
RGBrgb(183, 43, 56)
HSLhsl(354, 62%, 44%)
HSVhsv(354, 77%, 72%)
CMYKcmyk(0%, 76.5%, 69.4%, 28.2%)
CIE-LABlab(41.35, 55.60, 27.44)
CIE-LCHlch(41.35, 62.00, 26.27°)
OKLaboklab(51.6% 0.1635 0.0638)
OKLCHoklch(51.6% 0.176 21.3)
XYZxyz(21.1085, 12.0838, 4.9616)
Luminance0.1208 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B72B38 #2BB7AA
analogous
#B72B7E #B72B38 #B7642B
triadic
#B72B38 #38B72B #2B38B7
tetradic
#B72B38 #7EB72B #2BB7AA #642BB7
square
#B72B38 #7EB72B #2BB7AA #642BB7
split-complementary
#B72B38 #2BB764 #2B7EB7
monochromatic
#54141A #851F29 #B72B38 #D54B57 #E07C85

Accessibility & contrast

On white

6.15
#B72B38 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.42
#B72B38 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72B38
6.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B72B38#FFFFFF#000000##FFFFFF
##B72B381.006.153.426.15
#FFFFFF6.151.0021.001.00
#0000003.4221.001.0021.00
##FFFFFF6.151.0021.001.00

Color blindness preview

Protanopia (red-blind)
#544E37
Deuteranopia (green-blind)
#776C34
Tritanopia (blue-blind)
#C90031
Achromatopsia (no color)
#616161

Design tokens & code

CSS
--color: #b72b38;
/* rgb */ color: rgb(183, 43, 56);
/* oklch */ color: oklch(51.6% 0.176 21.3);
Tailwind
colors: {
  custom: {
    50: '#d5716e',
    500: '#b72b38',
    950: '#000000',
  },
}
SCSS
$custom: #b72b38;
$custom-light: #d5716e;
$custom-dark: #000000;
JSON
{
  "hex": "#b72b38",
  "rgb": {
    "r": 183,
    "g": 43,
    "b": 56
  },
  "hsl": {
    "h": 354.429,
    "s": 61.947,
    "l": 44.314
  },
  "oklch": {
    "l": 0.51599,
    "c": 0.17553,
    "h": 21.3
  },
  "luminance": 0.12081
}

Semantic roles & 50–950 ramp

primary
#B72B38
secondary
#75C9C1
accent
#E5D643
background
#FEF7F6
surface
#FCEDEC
border
#D5C8C7
text
#160807
muted
#847B7A

Preview Lab

Preview with #B72B38

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B72B38 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva