#B72B36#B72B36
#B72B36 is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.6% C 0.176 H 22.1°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).
Color values
| HEX | #B72B36 |
|---|---|
| RGB | rgb(183, 43, 54) |
| HSL | hsl(355, 62%, 44%) |
| HSV | hsv(355, 77%, 72%) |
| CMYK | cmyk(0%, 76.5%, 70.5%, 28.2%) |
| CIE-LAB | lab(41.32, 55.50, 28.62) |
| CIE-LCH | lch(41.32, 62.44, 27.28°) |
| OKLab | oklab(51.57% 0.1628 0.0661) |
| OKLCH | oklch(51.57% 0.176 22.1) |
| XYZ | xyz(21.0606, 12.0646, 4.7091) |
| Luminance | 0.1206 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.77
Lipstick Red
#C0022F
ΔE00 2.81
Dull Red
#BB3F3F
ΔE00 3.79
Cherry (survey)
#CF0234
ΔE00 4.18
Brown
#A52A2A
ΔE00 4.35
Firebrick
#B22222
ΔE00 4.83
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72B36 #2BB7AC
analogous
#B72B7C #B72B36 #B7662B
triadic
#B72B36 #36B72B #2B36B7
tetradic
#B72B36 #7CB72B #2BB7AC #662BB7
square
#B72B36 #7CB72B #2BB7AC #662BB7
split-complementary
#B72B36 #2BB766 #2B7CB7
monochromatic
#541419 #851F27 #B72B36 #D54B55 #E07C84
Accessibility & contrast
On white
6.15
#B72B36 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.41
#B72B36 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72B36
6.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72B36 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72B36 | 1.00 | 6.15 | 3.41 | 6.15 |
| #FFFFFF | 6.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.41 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#554E35
Deuteranopia (green-blind)
#786C31
Tritanopia (blue-blind)
#C90031
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #b72b36; /* rgb */ color: rgb(183, 43, 54); /* oklch */ color: oklch(51.6% 0.176 22.1);
Tailwind
colors: {
custom: {
50: '#d5716d',
500: '#b72b36',
950: '#000000',
},
}SCSS
$custom: #b72b36; $custom-light: #d5716d; $custom-dark: #000000;
JSON
{
"hex": "#b72b36",
"rgb": {
"r": 183,
"g": 43,
"b": 54
},
"hsl": {
"h": 355.286,
"s": 61.947,
"l": 44.314
},
"oklch": {
"l": 0.51567,
"c": 0.17568,
"h": 22.1
},
"luminance": 0.12061
}Semantic roles & 50–950 ramp
primary
#B72B36
secondary
#75C9C2
accent
#E5D843
background
#FEF7F6
surface
#FCEDEB
border
#D5C8C6
text
#160807
muted
#847B7A