#B72AAF#B72AAF

#B72AAF is a mid, highly saturated purple. Relative luminance 0.148; OKLCH L 55.9% C 0.223 H 330.6°. Best body text is #FFFFFF at 5.30:1 contrast (WCAG AA passes).

Color values

HEX	#B72AAF
RGB	rgb(183, 42, 175)
HSL	hsl(303, 63%, 44%)
HSV	hsv(303, 77%, 72%)
CMYK	cmyk(0%, 77%, 4.4%, 28.2%)
CIE-LAB	lab(45.39, 68.46, -39.67)
CIE-LCH	lch(45.39, 79.13, 329.91°)
OKLab	oklab(55.89% 0.1947 -0.1095)
OKLCH	oklch(55.89% 0.223 330.6)
XYZ	xyz(28.0942, 14.8206, 41.9301)
Luminance	0.1482 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72AAF #2AB732

analogous

#792AB7 #B72AAF #B72A69

triadic

#B72AAF #AFB72A #2AAFB7

tetradic

#B72AAF #B7792A #2AB732 #2A69B7

square

#B72AAF #B7792A #2AB732 #2A69B7

split-complementary

#B72AAF #69B72A #2AB779

monochromatic

#531350 #851F7F #B72AAF #D549CD #E17BDB

Accessibility & contrast

On white

5.30

#B72AAF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.96

#B72AAF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72AAF

5.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72AAF	#FFFFFF	#000000	##FFFFFF
##B72AAF	1.00	5.30	3.96	5.30
#FFFFFF	5.30	1.00	21.00	1.00
#000000	3.96	21.00	1.00	21.00
##FFFFFF	5.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#175FB3

Deuteranopia (green-blind)

#5772AC

Tritanopia (blue-blind)

#BE3E6C

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b72aaf;
/* rgb */ color: rgb(183, 42, 175);
/* oklch */ color: oklch(55.9% 0.223 330.6);

Tailwind

colors: {
  custom: {
    50: '#d174c7',
    500: '#b72aaf',
    950: '#000000',
  },
}

SCSS

$custom: #b72aaf;
$custom-light: #d174c7;
$custom-dark: #000000;

JSON

{
  "hex": "#b72aaf",
  "rgb": {
    "r": 183,
    "g": 42,
    "b": 175
  },
  "hsl": {
    "h": 303.404,
    "s": 62.667,
    "l": 44.118
  },
  "oklch": {
    "l": 0.55886,
    "c": 0.22339,
    "h": 330.6
  },
  "luminance": 0.14818
}

Semantic roles & 50–950 ramp

primary

#B72AAF

secondary

#74C979

accent

#E64B42

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#150913

muted

#837B82

Preview Lab

Preview with #B72AAF

Body copy rendered with the generated semantic roles for this colour.

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