#B72AA8#B72AA8

#B72AA8 is a mid, highly saturated purple. Relative luminance 0.145; OKLCH L 55.5% C 0.218 H 333.0°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX	#B72AA8
RGB	rgb(183, 42, 168)
HSL	hsl(306, 63%, 44%)
HSV	hsv(306, 77%, 72%)
CMYK	cmyk(0%, 77%, 8.2%, 28.2%)
CIE-LAB	lab(45.02, 67.40, -36.11)
CIE-LCH	lch(45.02, 76.46, 331.82°)
OKLab	oklab(55.5% 0.1946 -0.0992)
OKLCH	oklch(55.5% 0.218 333)
XYZ	xyz(27.4245, 14.5527, 38.4028)
Luminance	0.1455 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72AA8 #2AB739

analogous

#802AB7 #B72AA8 #B72A62

triadic

#B72AA8 #A8B72A #2AA8B7

tetradic

#B72AA8 #B7802A #2AB739 #2A62B7

square

#B72AA8 #B7802A #2AB739 #2A62B7

split-complementary

#B72AA8 #62B72A #2AB780

monochromatic

#53134D #851F7A #B72AA8 #D549C6 #E17BD6

Accessibility & contrast

On white

5.37

#B72AA8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.91

#B72AA8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72AA8

5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72AA8	#FFFFFF	#000000	##FFFFFF
##B72AA8	1.00	5.37	3.91	5.37
#FFFFFF	5.37	1.00	21.00	1.00
#000000	3.91	21.00	1.00	21.00
##FFFFFF	5.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#225EAB

Deuteranopia (green-blind)

#5B72A5

Tritanopia (blue-blind)

#BF3A68

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b72aa8;
/* rgb */ color: rgb(183, 42, 168);
/* oklch */ color: oklch(55.5% 0.218 333.0);

Tailwind

colors: {
  custom: {
    50: '#d174c2',
    500: '#b72aa8',
    950: '#000000',
  },
}

SCSS

$custom: #b72aa8;
$custom-light: #d174c2;
$custom-dark: #000000;

JSON

{
  "hex": "#b72aa8",
  "rgb": {
    "r": 183,
    "g": 42,
    "b": 168
  },
  "hsl": {
    "h": 306.383,
    "s": 62.667,
    "l": 44.118
  },
  "oklch": {
    "l": 0.555,
    "c": 0.21839,
    "h": 333
  },
  "luminance": 0.1455
}

Semantic roles & 50–950 ramp

primary

#B72AA8

secondary

#74C97D

accent

#E65342

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#150912

muted

#837B81

Preview Lab

Preview with #B72AA8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →