#B72AA7#B72AA7

#B72AA7 is a mid, highly saturated purple. Relative luminance 0.145; OKLCH L 55.4% C 0.218 H 333.3°. Best body text is #FFFFFF at 5.38:1 contrast (WCAG AA passes).

Color values

HEX	#B72AA7
RGB	rgb(183, 42, 167)
HSL	hsl(307, 63%, 44%)
HSV	hsv(307, 77%, 72%)
CMYK	cmyk(0%, 77%, 8.7%, 28.2%)
CIE-LAB	lab(44.96, 67.25, -35.60)
CIE-LCH	lch(44.96, 76.09, 332.11°)
OKLab	oklab(55.45% 0.1945 -0.0977)
OKLCH	oklch(55.45% 0.218 333.3)
XYZ	xyz(27.3317, 14.5156, 37.9140)
Luminance	0.1451 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72AA7 #2AB73A

analogous

#812AB7 #B72AA7 #B72A60

triadic

#B72AA7 #A7B72A #2AA7B7

tetradic

#B72AA7 #B7812A #2AB73A #2A60B7

square

#B72AA7 #B7812A #2AB73A #2A60B7

split-complementary

#B72AA7 #60B72A #2AB781

monochromatic

#53134C #851F7A #B72AA7 #D549C5 #E17BD5

Accessibility & contrast

On white

5.38

#B72AA7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#B72AA7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72AA7

5.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72AA7	#FFFFFF	#000000	##FFFFFF
##B72AA7	1.00	5.38	3.90	5.38
#FFFFFF	5.38	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#245EAA

Deuteranopia (green-blind)

#5B71A4

Tritanopia (blue-blind)

#BF3967

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b72aa7;
/* rgb */ color: rgb(183, 42, 167);
/* oklch */ color: oklch(55.4% 0.218 333.3);

Tailwind

colors: {
  custom: {
    50: '#d174c1',
    500: '#b72aa7',
    950: '#000000',
  },
}

SCSS

$custom: #b72aa7;
$custom-light: #d174c1;
$custom-dark: #000000;

JSON

{
  "hex": "#b72aa7",
  "rgb": {
    "r": 183,
    "g": 42,
    "b": 167
  },
  "hsl": {
    "h": 306.809,
    "s": 62.667,
    "l": 44.118
  },
  "oklch": {
    "l": 0.55445,
    "c": 0.2177,
    "h": 333.3
  },
  "luminance": 0.14513
}

Semantic roles & 50–950 ramp

primary

#B72AA7

secondary

#74C97E

accent

#E65542

background

#FDF7FB

surface

#FAEEF7

border

#D3C9D0

text

#150912

muted

#837B81

Preview Lab

Preview with #B72AA7

Body copy rendered with the generated semantic roles for this colour.

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