#B72AA0#B72AA0

#B72AA0 is a mid, highly saturated purple. Relative luminance 0.143; OKLCH L 55.1% C 0.213 H 335.8°. Best body text is #FFFFFF at 5.45:1 contrast (WCAG AA passes).

Color values

HEX	#B72AA0
RGB	rgb(183, 42, 160)
HSL	hsl(310, 63%, 44%)
HSV	hsv(310, 77%, 72%)
CMYK	cmyk(0%, 77%, 12.6%, 28.2%)
CIE-LAB	lab(44.61, 66.23, -31.98)
CIE-LCH	lch(44.61, 73.54, 334.23°)
OKLab	oklab(55.08% 0.1941 -0.0873)
OKLCH	oklch(55.08% 0.213 335.8)
XYZ	xyz(26.7020, 14.2637, 34.5978)
Luminance	0.1426 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72AA0 #2AB741

analogous

#882AB7 #B72AA0 #B72A5A

triadic

#B72AA0 #A0B72A #2AA0B7

tetradic

#B72AA0 #B7882A #2AB741 #2A5AB7

square

#B72AA0 #B7882A #2AB741 #2A5AB7

split-complementary

#B72AA0 #5AB72A #2AB788

monochromatic

#531349 #851F74 #B72AA0 #D549BE #E17BD0

Accessibility & contrast

On white

5.45

#B72AA0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.85

#B72AA0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72AA0

5.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72AA0	#FFFFFF	#000000	##FFFFFF
##B72AA0	1.00	5.45	3.85	5.45
#FFFFFF	5.45	1.00	21.00	1.00
#000000	3.85	21.00	1.00	21.00
##FFFFFF	5.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B5CA3

Deuteranopia (green-blind)

#5F719D

Tritanopia (blue-blind)

#C03663

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #b72aa0;
/* rgb */ color: rgb(183, 42, 160);
/* oklch */ color: oklch(55.1% 0.213 335.8);

Tailwind

colors: {
  custom: {
    50: '#d173bc',
    500: '#b72aa0',
    950: '#000000',
  },
}

SCSS

$custom: #b72aa0;
$custom-light: #d173bc;
$custom-dark: #000000;

JSON

{
  "hex": "#b72aa0",
  "rgb": {
    "r": 183,
    "g": 42,
    "b": 160
  },
  "hsl": {
    "h": 309.787,
    "s": 62.667,
    "l": 44.118
  },
  "oklch": {
    "l": 0.55076,
    "c": 0.21286,
    "h": 335.8
  },
  "luminance": 0.14261
}

Semantic roles & 50–950 ramp

primary

#B72AA0

secondary

#74C982

accent

#E65D42

background

#FDF7FB

surface

#FAEDF6

border

#D3C8D0

text

#150912

muted

#837B81

Preview Lab

Preview with #B72AA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →