#B72A73#B72A73
#B72A73 is a mid, vivid pink. Relative luminance 0.130; OKLCH L 53.1% C 0.187 H 354.2°. Best body text is #FFFFFF at 5.85:1 contrast (WCAG AA passes).
Color values
| HEX | #B72A73 |
|---|---|
| RGB | rgb(183, 42, 115) |
| HSL | hsl(329, 63%, 44%) |
| HSV | hsv(329, 77%, 72%) |
| CMYK | cmyk(0%, 77%, 37.2%, 28.2%) |
| CIE-LAB | lab(42.71, 60.55, -7.48) |
| CIE-LCH | lch(42.71, 61.01, 352.95°) |
| OKLab | oklab(53.08% 0.186 -0.019) |
| OKLCH | oklch(53.08% 0.187 354.2) |
| XYZ | xyz(23.4525, 12.9639, 17.4836) |
| Luminance | 0.1296 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 2.78
Mediumvioletred
#C71585
ΔE00 4.21
Deep Pink
#CB0162
ΔE00 6.07
Deep Magenta
#A0025C
ΔE00 7.07
Violet Red
#A50055
ΔE00 7.27
Red Violet
#9E0168
ΔE00 7.43
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72A73 #2AB76E
analogous
#B52AB7 #B72A73 #B72A2D
triadic
#B72A73 #73B72A #2A73B7
tetradic
#B72A73 #B7B52A #2AB76E #2A2DB7
square
#B72A73 #B7B52A #2AB76E #2A2DB7
split-complementary
#B72A73 #2DB72A #2AB7B5
monochromatic
#531334 #851F54 #B72A73 #D54992 #E17BB0
Accessibility & contrast
On white
5.85
#B72A73 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.59
#B72A73 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72A73
5.85:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72A73 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72A73 | 1.00 | 5.85 | 3.59 | 5.85 |
| #FFFFFF | 5.85 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.59 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.85 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#465475
Deuteranopia (green-blind)
#6E6E70
Tritanopia (blue-blind)
#C6194B
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #b72a73; /* rgb */ color: rgb(183, 42, 115); /* oklch */ color: oklch(53.1% 0.187 354.2);
Tailwind
colors: {
custom: {
50: '#d2729b',
500: '#b72a73',
950: '#000000',
},
}SCSS
$custom: #b72a73; $custom-light: #d2729b; $custom-dark: #000000;
JSON
{
"hex": "#b72a73",
"rgb": {
"r": 183,
"g": 42,
"b": 115
},
"hsl": {
"h": 328.936,
"s": 62.667,
"l": 44.118
},
"oklch": {
"l": 0.5308,
"c": 0.18695,
"h": 354.2
},
"luminance": 0.12961
}Semantic roles & 50–950 ramp
primary
#B72A73
secondary
#74C99D
accent
#E69142
background
#FDF7F9
surface
#FBEDF2
border
#D4C8CC
text
#15090E
muted
#837B7E