#B72A3D#B72A3D
#B72A3D is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.6% C 0.176 H 19.1°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).
Color values
| HEX | #B72A3D |
|---|---|
| RGB | rgb(183, 42, 61) |
| HSL | hsl(352, 63%, 44%) |
| HSV | hsv(352, 77%, 72%) |
| CMYK | cmyk(0%, 77%, 66.7%, 28.2%) |
| CIE-LAB | lab(41.32, 56.18, 24.33) |
| CIE-LCH | lch(41.32, 61.22, 23.42°) |
| OKLab | oklab(51.6% 0.1665 0.0576) |
| OKLCH | oklch(51.6% 0.176 19.1) |
| XYZ | xyz(21.2010, 12.0634, 5.6261) |
| Luminance | 0.1206 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.43
Rose Red
#BE013C
ΔE00 3.21
Lipstick Red
#C0022F
ΔE00 3.49
Rouge
#AB1239
ΔE00 4.65
Cherry (survey)
#CF0234
ΔE00 4.65
Dull Red
#BB3F3F
ΔE00 4.86
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72A3D #2AB7A4
analogous
#B72A84 #B72A3D #B75E2A
triadic
#B72A3D #3DB72A #2A3DB7
tetradic
#B72A3D #84B72A #2AB7A4 #5E2AB7
square
#B72A3D #84B72A #2AB7A4 #5E2AB7
split-complementary
#B72A3D #2AB75E #2A84B7
monochromatic
#53131C #851F2C #B72A3D #D5495C #E17B88
Accessibility & contrast
On white
6.15
#B72A3D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.41
#B72A3D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72A3D
6.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72A3D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72A3D | 1.00 | 6.15 | 3.41 | 6.15 |
| #FFFFFF | 6.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.41 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#534E3D
Deuteranopia (green-blind)
#776C39
Tritanopia (blue-blind)
#C90032
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #b72a3d; /* rgb */ color: rgb(183, 42, 61); /* oklch */ color: oklch(51.6% 0.176 19.1);
Tailwind
colors: {
custom: {
50: '#d47072',
500: '#b72a3d',
950: '#000000',
},
}SCSS
$custom: #b72a3d; $custom-light: #d47072; $custom-dark: #000000;
JSON
{
"hex": "#b72a3d",
"rgb": {
"r": 183,
"g": 42,
"b": 61
},
"hsl": {
"h": 351.915,
"s": 62.667,
"l": 44.118
},
"oklch": {
"l": 0.51601,
"c": 0.17613,
"h": 19.1
},
"luminance": 0.1206
}Semantic roles & 50–950 ramp
primary
#B72A3D
secondary
#74C9BD
accent
#E6D042
background
#FEF7F6
surface
#FCEDEC
border
#D5C8C7
text
#160808
muted
#847B7B