#B72969#B72969

#B72969 is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.7% C 0.184 H 358.7°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).

Color values

HEX	#B72969
RGB	rgb(183, 41, 105)
HSL	hsl(333, 63%, 44%)
HSV	hsv(333, 78%, 72%)
CMYK	cmyk(0%, 77.6%, 42.6%, 28.2%)
CIE-LAB	lab(42.27, 59.83, -1.91)
CIE-LCH	lch(42.27, 59.86, 358.17°)
OKLab	oklab(52.65% 0.1839 -0.0043)
OKLCH	oklch(52.65% 0.184 358.7)
XYZ	xyz(22.8729, 12.6761, 14.6041)
Luminance	0.1267 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72969 #29B777

analogous

#B729B0 #B72969 #B73029

triadic

#B72969 #69B729 #2969B7

tetradic

#B72969 #B0B729 #29B777 #3029B7

square

#B72969 #B0B729 #29B777 #3029B7

split-complementary

#B72969 #29B730 #29B0B7

monochromatic

#531330 #851E4C #B72969 #D64788 #E179A8

Accessibility & contrast

On white

5.94

#B72969 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#B72969 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72969

5.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72969	#FFFFFF	#000000	##FFFFFF
##B72969	1.00	5.94	3.53	5.94
#FFFFFF	5.94	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#49536B

Deuteranopia (green-blind)

#706D66

Tritanopia (blue-blind)

#C60E46

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #b72969;
/* rgb */ color: rgb(183, 41, 105);
/* oklch */ color: oklch(52.7% 0.184 358.7);

Tailwind

colors: {
  custom: {
    50: '#d27193',
    500: '#b72969',
    950: '#000000',
  },
}

SCSS

$custom: #b72969;
$custom-light: #d27193;
$custom-dark: #000000;

JSON

{
  "hex": "#b72969",
  "rgb": {
    "r": 183,
    "g": 41,
    "b": 105
  },
  "hsl": {
    "h": 332.958,
    "s": 63.393,
    "l": 43.922
  },
  "oklch": {
    "l": 0.52651,
    "c": 0.18396,
    "h": 358.7
  },
  "luminance": 0.12673
}

Semantic roles & 50–950 ramp

primary

#B72969

secondary

#73C9A2

accent

#E69C41

background

#FDF7F9

surface

#FBEDF1

border

#D4C8CB

text

#15090D

muted

#837B7E

Preview Lab

Preview with #B72969

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →