#B72960#B72960
#B72960 is a mid, vivid pink. Relative luminance 0.125; OKLCH L 52.4% C 0.181 H 2.9°. Best body text is #FFFFFF at 6.00:1 contrast (WCAG AA passes).
Color values
| HEX | #B72960 |
|---|---|
| RGB | rgb(183, 41, 96) |
| HSL | hsl(337, 63%, 44%) |
| HSV | hsv(337, 78%, 72%) |
| CMYK | cmyk(0%, 77.6%, 47.5%, 28.2%) |
| CIE-LAB | lab(42.00, 59.00, 3.33) |
| CIE-LCH | lch(42.00, 59.09, 3.23°) |
| OKLab | oklab(52.36% 0.1809 0.0092) |
| OKLCH | oklch(52.36% 0.181 2.9) |
| XYZ | xyz(22.4346, 12.5007, 12.2956) |
| Luminance | 0.1250 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Deep Pink
#CB0162
ΔE00 3.43
Light Burgundy
#A8415B
ΔE00 4.91
Purplish Red
#B0054B
ΔE00 5.07
Raspberry (survey)
#B00149
ΔE00 5.51
Dark Hot Pink
#D90166
ΔE00 5.93
Violet Red
#A50055
ΔE00 5.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72960 #29B780
analogous
#B729A7 #B72960 #B73929
triadic
#B72960 #60B729 #2960B7
tetradic
#B72960 #A7B729 #29B780 #3929B7
square
#B72960 #A7B729 #29B780 #3929B7
split-complementary
#B72960 #29B739 #29A7B7
monochromatic
#53132C #851E46 #B72960 #D6477F #E179A2
Accessibility & contrast
On white
6.00
#B72960 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.50
#B72960 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72960
6.00:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72960 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72960 | 1.00 | 6.00 | 3.50 | 6.00 |
| #FFFFFF | 6.00 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.50 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.00 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C5161
Deuteranopia (green-blind)
#716D5D
Tritanopia (blue-blind)
#C70341
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #b72960; /* rgb */ color: rgb(183, 41, 96); /* oklch */ color: oklch(52.4% 0.181 2.9);
Tailwind
colors: {
custom: {
50: '#d2718c',
500: '#b72960',
950: '#000000',
},
}SCSS
$custom: #b72960; $custom-light: #d2718c; $custom-dark: #000000;
JSON
{
"hex": "#b72960",
"rgb": {
"r": 183,
"g": 41,
"b": 96
},
"hsl": {
"h": 336.761,
"s": 63.393,
"l": 43.922
},
"oklch": {
"l": 0.52365,
"c": 0.18111,
"h": 2.9
},
"luminance": 0.12498
}Semantic roles & 50–950 ramp
primary
#B72960
secondary
#73C9A8
accent
#E6A641
background
#FDF7F8
surface
#FBEDF0
border
#D4C8CB
text
#15090C
muted
#837B7D