#B72941#B72941

#B72941 is a mid, vivid red. Relative luminance 0.120; OKLCH L 51.6% C 0.177 H 17.2°. Best body text is #FFFFFF at 6.16:1 contrast (WCAG AA passes).

Color values

HEX	#B72941
RGB	rgb(183, 41, 65)
HSL	hsl(350, 63%, 44%)
HSV	hsv(350, 78%, 72%)
CMYK	cmyk(0%, 77.6%, 64.5%, 28.2%)
CIE-LAB	lab(41.28, 56.72, 21.80)
CIE-LCH	lch(41.28, 60.76, 21.02°)
OKLab	oklab(51.59% 0.169 0.0523)
OKLCH	oklch(51.59% 0.177 17.2)
XYZ	xyz(21.2778, 12.0380, 6.2032)
Luminance	0.1203 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72941 #29B79F

analogous

#B72988 #B72941 #B75829

triadic

#B72941 #41B729 #2941B7

tetradic

#B72941 #88B729 #29B79F #5829B7

square

#B72941 #88B729 #29B79F #5829B7

split-complementary

#B72941 #29B758 #2988B7

monochromatic

#53131D #851E2F #B72941 #D6475F #E1798B

Accessibility & contrast

On white

6.16

#B72941 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.41

#B72941 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72941

6.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72941	#FFFFFF	#000000	##FFFFFF
##B72941	1.00	6.16	3.41	6.16
#FFFFFF	6.16	1.00	21.00	1.00
#000000	3.41	21.00	1.00	21.00
##FFFFFF	6.16	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#524E41

Deuteranopia (green-blind)

#766C3D

Tritanopia (blue-blind)

#C90033

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #b72941;
/* rgb */ color: rgb(183, 41, 65);
/* oklch */ color: oklch(51.6% 0.177 17.2);

Tailwind

colors: {
  custom: {
    50: '#d47075',
    500: '#b72941',
    950: '#000000',
  },
}

SCSS

$custom: #b72941;
$custom-light: #d47075;
$custom-dark: #000000;

JSON

{
  "hex": "#b72941",
  "rgb": {
    "r": 183,
    "g": 41,
    "b": 65
  },
  "hsl": {
    "h": 349.859,
    "s": 63.393,
    "l": 43.922
  },
  "oklch": {
    "l": 0.51594,
    "c": 0.17693,
    "h": 17.2
  },
  "luminance": 0.12035
}

Semantic roles & 50–950 ramp

primary

#B72941

secondary

#73C9BA

accent

#E6CB41

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160808

muted

#847B7B

Preview Lab

Preview with #B72941

Body copy rendered with the generated semantic roles for this colour.

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