#B728A9#B728A9

#B728A9 is a mid, highly saturated purple. Relative luminance 0.144; OKLCH L 55.4% C 0.221 H 332.6°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#B728A9
RGB	rgb(183, 40, 169)
HSL	hsl(306, 64%, 44%)
HSV	hsv(306, 78%, 72%)
CMYK	cmyk(0%, 78.1%, 7.7%, 28.2%)
CIE-LAB	lab(44.87, 68.11, -36.93)
CIE-LCH	lch(44.87, 77.47, 331.53°)
OKLab	oklab(55.42% 0.1962 -0.1015)
OKLCH	oklch(55.42% 0.221 332.6)
XYZ	xyz(27.4488, 14.4518, 38.8722)
Luminance	0.1445 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B728A9 #28B736

analogous

#7D28B7 #B728A9 #B72861

triadic

#B728A9 #A9B728 #28A9B7

tetradic

#B728A9 #B77D28 #28B736 #2861B7

square

#B728A9 #B77D28 #28B736 #2861B7

split-complementary

#B728A9 #61B728 #28B77D

monochromatic

#53124C #851D7B #B728A9 #D646C8 #E178D7

Accessibility & contrast

On white

5.40

#B728A9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#B728A9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B728A9

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B728A9	#FFFFFF	#000000	##FFFFFF
##B728A9	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1E5DAC

Deuteranopia (green-blind)

#5A71A6

Tritanopia (blue-blind)

#BF3968

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b728a9;
/* rgb */ color: rgb(183, 40, 169);
/* oklch */ color: oklch(55.4% 0.221 332.6);

Tailwind

colors: {
  custom: {
    50: '#d173c3',
    500: '#b728a9',
    950: '#000000',
  },
}

SCSS

$custom: #b728a9;
$custom-light: #d173c3;
$custom-dark: #000000;

JSON

{
  "hex": "#b728a9",
  "rgb": {
    "r": 183,
    "g": 40,
    "b": 169
  },
  "hsl": {
    "h": 305.874,
    "s": 64.126,
    "l": 43.725
  },
  "oklch": {
    "l": 0.55415,
    "c": 0.22095,
    "h": 332.6
  },
  "luminance": 0.14449
}

Semantic roles & 50–950 ramp

primary

#B728A9

secondary

#72C97A

accent

#E75141

background

#FDF7FC

surface

#FAEDF8

border

#D3C8D1

text

#150912

muted

#837B81

Preview Lab

Preview with #B728A9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →