#B728A8#B728A8

#B728A8 is a mid, highly saturated purple. Relative luminance 0.144; OKLCH L 55.4% C 0.220 H 333.0°. Best body text is #FFFFFF at 5.41:1 contrast (WCAG AA passes).

Color values

HEX	#B728A8
RGB	rgb(183, 40, 168)
HSL	hsl(306, 64%, 44%)
HSV	hsv(306, 78%, 72%)
CMYK	cmyk(0%, 78.1%, 8.2%, 28.2%)
CIE-LAB	lab(44.82, 67.96, -36.41)
CIE-LCH	lch(44.82, 77.10, 331.82°)
OKLab	oklab(55.36% 0.1962 -0.1001)
OKLCH	oklch(55.36% 0.22 333)
XYZ	xyz(27.3553, 14.4144, 38.3797)
Luminance	0.1441 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B728A8 #28B737

analogous

#7E28B7 #B728A8 #B72860

triadic

#B728A8 #A8B728 #28A8B7

tetradic

#B728A8 #B77E28 #28B737 #2860B7

square

#B728A8 #B77E28 #28B737 #2860B7

split-complementary

#B728A8 #60B728 #28B77E

monochromatic

#53124C #851D7A #B728A8 #D646C7 #E178D6

Accessibility & contrast

On white

5.41

#B728A8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#B728A8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B728A8

5.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B728A8	#FFFFFF	#000000	##FFFFFF
##B728A8	1.00	5.41	3.88	5.41
#FFFFFF	5.41	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#205DAB

Deuteranopia (green-blind)

#5A71A5

Tritanopia (blue-blind)

#BF3967

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b728a8;
/* rgb */ color: rgb(183, 40, 168);
/* oklch */ color: oklch(55.4% 0.220 333.0);

Tailwind

colors: {
  custom: {
    50: '#d173c2',
    500: '#b728a8',
    950: '#000000',
  },
}

SCSS

$custom: #b728a8;
$custom-light: #d173c2;
$custom-dark: #000000;

JSON

{
  "hex": "#b728a8",
  "rgb": {
    "r": 183,
    "g": 40,
    "b": 168
  },
  "hsl": {
    "h": 306.294,
    "s": 64.126,
    "l": 43.725
  },
  "oklch": {
    "l": 0.55361,
    "c": 0.22025,
    "h": 333
  },
  "luminance": 0.14412
}

Semantic roles & 50–950 ramp

primary

#B728A8

secondary

#72C97B

accent

#E75241

background

#FDF7FC

surface

#FAEDF8

border

#D3C8D1

text

#150912

muted

#837B81

Preview Lab

Preview with #B728A8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →