#B727A1#B727A1

#B727A1 is a mid, highly saturated purple. Relative luminance 0.141; OKLCH L 54.9% C 0.216 H 335.4°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX	#B727A1
RGB	rgb(183, 39, 161)
HSL	hsl(309, 65%, 44%)
HSV	hsv(309, 79%, 72%)
CMYK	cmyk(0%, 78.7%, 12%, 28.2%)
CIE-LAB	lab(44.37, 67.21, -32.96)
CIE-LCH	lch(44.37, 74.85, 333.88°)
OKLab	oklab(54.92% 0.1967 -0.0901)
OKLCH	oklch(54.92% 0.216 335.4)
XYZ	xyz(26.6874, 14.0940, 35.0262)
Luminance	0.1409 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B727A1 #27B73D

analogous

#8527B7 #B727A1 #B72759

triadic

#B727A1 #A1B727 #27A1B7

tetradic

#B727A1 #B78527 #27B73D #2759B7

square

#B727A1 #B78527 #27B73D #2759B7

split-complementary

#B727A1 #59B727 #27B785

monochromatic

#521148 #851C75 #B727A1 #D744C1 #E276D1

Accessibility & contrast

On white

5.50

#B727A1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.82

#B727A1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B727A1

5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B727A1	#FFFFFF	#000000	##FFFFFF
##B727A1	1.00	5.50	3.82	5.50
#FFFFFF	5.50	1.00	21.00	1.00
#000000	3.82	21.00	1.00	21.00
##FFFFFF	5.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#275BA4

Deuteranopia (green-blind)

#5D709E

Tritanopia (blue-blind)

#C03463

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #b727a1;
/* rgb */ color: rgb(183, 39, 161);
/* oklch */ color: oklch(54.9% 0.216 335.4);

Tailwind

colors: {
  custom: {
    50: '#d172bd',
    500: '#b727a1',
    950: '#000000',
  },
}

SCSS

$custom: #b727a1;
$custom-light: #d172bd;
$custom-dark: #000000;

JSON

{
  "hex": "#b727a1",
  "rgb": {
    "r": 183,
    "g": 39,
    "b": 161
  },
  "hsl": {
    "h": 309.167,
    "s": 64.865,
    "l": 43.529
  },
  "oklch": {
    "l": 0.54919,
    "c": 0.21634,
    "h": 335.4
  },
  "luminance": 0.14092
}

Semantic roles & 50–950 ramp

primary

#B727A1

secondary

#70C97E

accent

#E85A40

background

#FDF7FB

surface

#FAEDF6

border

#D3C8D0

text

#150912

muted

#837B81

Preview Lab

Preview with #B727A1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →