#B72698#B72698

#B72698 is a mid, highly saturated pink. Relative luminance 0.137; OKLCH L 54.4% C 0.211 H 338.6°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX#B72698
RGBrgb(183, 38, 152)
HSLhsl(313, 66%, 43%)
HSVhsv(313, 79%, 72%)
CMYKcmyk(0%, 79.2%, 16.9%, 28.2%)
CIE-LABlab(43.83, 66.21, -28.39)
CIE-LCHlch(43.83, 72.04, 336.79°)
OKLaboklab(54.39% 0.1968 -0.077)
OKLCHoklch(54.39% 0.211 338.6)
XYZxyz(25.8897, 13.7231, 30.9850)
Luminance0.1372 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B72698 #26B745
analogous
#8D26B7 #B72698 #B7264F
triadic
#B72698 #98B726 #2698B7
tetradic
#B72698 #B78D26 #26B745 #264FB7
square
#B72698 #B78D26 #26B745 #264FB7
split-complementary
#B72698 #4FB726 #26B78D
monochromatic
#521144 #841B6E #B72698 #D842B8 #E275CB

Accessibility & contrast

On white

5.61
#B72698 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.74
#B72698 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72698
5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B72698#FFFFFF#000000##FFFFFF
##B726981.005.613.745.61
#FFFFFF5.611.0021.001.00
#0000003.7421.001.0021.00
##FFFFFF5.611.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2F599B
Deuteranopia (green-blind)
#617095
Tritanopia (blue-blind)
#C22E5E
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #b72698;
/* rgb */ color: rgb(183, 38, 152);
/* oklch */ color: oklch(54.4% 0.211 338.6);
Tailwind
colors: {
  custom: {
    50: '#d172b6',
    500: '#b72698',
    950: '#000000',
  },
}
SCSS
$custom: #b72698;
$custom-light: #d172b6;
$custom-dark: #000000;
JSON
{
  "hex": "#b72698",
  "rgb": {
    "r": 183,
    "g": 38,
    "b": 152
  },
  "hsl": {
    "h": 312.828,
    "s": 65.611,
    "l": 43.333
  },
  "oklch": {
    "l": 0.54392,
    "c": 0.21129,
    "h": 338.6
  },
  "luminance": 0.13721
}

Semantic roles & 50–950 ramp

primary
#B72698
secondary
#6FCA82
accent
#E9633F
background
#FDF7FB
surface
#FAEDF6
border
#D3C8D0
text
#150911
muted
#837B80

Preview Lab

Preview with #B72698

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B72698 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva