#B72396#B72396

#B72396 is a mid, highly saturated pink. Relative luminance 0.135; OKLCH L 54.1% C 0.213 H 339.3°. Best body text is #FFFFFF at 5.68:1 contrast (WCAG AA passes).

Color values

HEX	#B72396
RGB	rgb(183, 35, 150)
HSL	hsl(313, 68%, 43%)
HSV	hsv(313, 81%, 72%)
CMYK	cmyk(0%, 80.9%, 18%, 28.2%)
CIE-LAB	lab(43.47, 66.72, -27.75)
CIE-LCH	lch(43.47, 72.26, 337.41°)
OKLab	oklab(54.1% 0.1989 -0.0752)
OKLCH	oklch(54.1% 0.213 339.3)
XYZ	xyz(25.6352, 13.4740, 30.0989)
Luminance	0.1347 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72396 #23B744

analogous

#8E23B7 #B72396 #B7234C

triadic

#B72396 #96B723 #2396B7

tetradic

#B72396 #B78E23 #23B744 #234CB7

square

#B72396 #B78E23 #23B744 #234CB7

split-complementary

#B72396 #4CB723 #23B78E

monochromatic

#500F42 #84196C #B72396 #DA3DB7 #E471CA

Accessibility & contrast

On white

5.68

#B72396 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.69

#B72396 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72396

5.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72396	#FFFFFF	#000000	##FFFFFF
##B72396	1.00	5.68	3.69	5.68
#FFFFFF	5.68	1.00	21.00	1.00
#000000	3.69	21.00	1.00	21.00
##FFFFFF	5.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E5899

Deuteranopia (green-blind)

#616F93

Tritanopia (blue-blind)

#C22A5C

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #b72396;
/* rgb */ color: rgb(183, 35, 150);
/* oklch */ color: oklch(54.1% 0.213 339.3);

Tailwind

colors: {
  custom: {
    50: '#d171b5',
    500: '#b72396',
    950: '#000000',
  },
}

SCSS

$custom: #b72396;
$custom-light: #d171b5;
$custom-dark: #000000;

JSON

{
  "hex": "#b72396",
  "rgb": {
    "r": 183,
    "g": 35,
    "b": 150
  },
  "hsl": {
    "h": 313.378,
    "s": 67.89,
    "l": 42.745
  },
  "oklch": {
    "l": 0.54099,
    "c": 0.21263,
    "h": 339.3
  },
  "luminance": 0.13471
}

Semantic roles & 50–950 ramp

primary

#B72396

secondary

#6BCA81

accent

#EB643D

background

#FDF7FB

surface

#FAEDF6

border

#D3C8D0

text

#150911

muted

#837B80

Preview Lab

Preview with #B72396

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →