#B54327#B54327

#B54327 is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.6% C 0.154 H 34.9°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).

Color values

HEX	#B54327
RGB	rgb(181, 67, 39)
HSL	hsl(12, 65%, 43%)
HSV	hsv(12, 78%, 71%)
CMYK	cmyk(0%, 63%, 78.5%, 29%)
CIE-LAB	lab(44.22, 44.78, 40.29)
CIE-LCH	lch(44.22, 60.24, 41.98°)
OKLab	oklab(53.61% 0.1263 0.0882)
OKLCH	oklch(53.61% 0.154 34.9)
XYZ	xyz(21.4318, 13.9876, 3.4904)
Luminance	0.1399 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B54327 #2799B5

analogous

#B52752 #B54327 #B58A27

triadic

#B54327 #27B543 #4327B5

tetradic

#B54327 #52B527 #2799B5 #8A27B5

square

#B54327 #52B527 #2799B5 #8A27B5

split-complementary

#B54327 #27B58A #2752B5

monochromatic

#501E11 #83301C #B54327 #D66043 #E18A75

Accessibility & contrast

On white

5.53

#B54327 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#B54327 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B54327

5.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B54327	#FFFFFF	#000000	##FFFFFF
##B54327	1.00	5.53	3.80	5.53
#FFFFFF	5.53	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#635923

Deuteranopia (green-blind)

#7F7223

Tritanopia (blue-blind)

#C7263D

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #b54327;
/* rgb */ color: rgb(181, 67, 39);
/* oklch */ color: oklch(53.6% 0.154 34.9);

Tailwind

colors: {
  custom: {
    50: '#d37c63',
    500: '#b54327',
    950: '#000000',
  },
}

SCSS

$custom: #b54327;
$custom-light: #d37c63;
$custom-dark: #000000;

JSON

{
  "hex": "#b54327",
  "rgb": {
    "r": 181,
    "g": 67,
    "b": 39
  },
  "hsl": {
    "h": 11.831,
    "s": 64.545,
    "l": 43.137
  },
  "oklch": {
    "l": 0.5361,
    "c": 0.15399,
    "h": 34.9
  },
  "luminance": 0.13985
}

Semantic roles & 50–950 ramp

primary

#B54327

secondary

#6FB7C9

accent

#C7E840

background

#FEF7F6

surface

#FCEEEB

border

#D5C9C6

text

#160A05

muted

#847C7A

Preview Lab

Preview with #B54327

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →